This is the archive website for the Sustainable Enterprise Conference. The site hosts archives for our events from 2007-2018.

In 2020 we deployed a new webite for the Sustainable Enterprise Conference at

Since COVID-19 arrived we've stopped convening.


General Plan & One Planet Principles Mapping

2nd Floor - Russian
Working session to discuss the General Plan.

Hanucraft Design Studio

A multi-disciplinary design studio that builds immersive environments that celebrate life on earth.

Hanucraft is a design studio focused on creating stylish spaces and inspiring experiences that embody the beauty, vitality and magic of nature.

Contact Information
Brian Scharf
Santa Rosa

Sustainable Enterprise Conference After Reception with Wall Street Casino

4:30 - 6:30 PM
Sally Tomatoes Cafe
Join us for the Sustainable Enterprise Conference Reception in the Sally Tomatoes Cafe at the SOMO Village Event Center. We'll have sustainably produced Jackson Family Wines for conference attendees and some local snacks featuring Mycopia Mushrooms. Both companies are Sonoma based brands with national reach and fully committed to their sustainability efforts. For entertainment we'll be playing Wall Street Casino games devised to be educational and very fun. It's Wall Street so everyone's a winner. RSVP (so we have enough food) here:

Bio-Regionalism, One Planet Living and Community Asset Mapping

3:10 - 4:00 PM
Main Hall
Bio-regionalism reorients the global scale and arbitrary human borders of our current economy towards unique, naturally-occurring ecosystems and communities, fostering individual engagement, community sustainability, resilience and empowerment and greater economic, food and energy security. Thriving bio-regional economies incorporate the ten basic principles of One Planet Living. Within each of these principles, there are 1) a variety of paths towards achieving sustainability, depending on unique local environment, 2) varying depths of commitment to each principle, and 3) unique opportunities which integrate multiple principles. Community asset mapping benchmarks existing cultural, economic, human, natural, physical and social resources to better understand each community's unique profile and opportunities. After an overview of how these three ideas intersect to enable our own resilient, bio-region, participants will break into groups to discuss, aggregate and present the best ideas shared through the One Planet Living Market Making exercise.

Closing: a Sustainable Future and a New Regenerative Economy

4:00 - 4:15 PM
Main Hall
Our convening within SEC this year invites delegates to contemplate the UN's Sustainable Development Goals and One Planet for a Sustainable Future. In our brief closing Plenary Session, the incomparable Christine Arena (a globally revered and highly sought-after Benevolent Brand and Cause Marketing leader) will summarize and synthesize the key learnings of the day. She will invite us all to action, in the spirit of catalyzing change in the coming year as we imagine and work to grow a Sustainable Future and a New Regenerative Economy.

Mycopia Specialty Mushrooms – Adding a Link to the Agricultural Chain

2:30 - 3:30 PM
Interview Stage
A look at Gourmet Mushrooms Inc/Mycopia Mushrooms, an overview of the mushroom industry and the growing trend toward specialty mushrooms, and the coming Mycorevolution; helping feed the word’s burgeoning population, rethinking the connections between nature, agriculture, industry and technology, and unleashing the potential of the fungal kingdom.

Fergus McGrath

Service Manager & Grocery Dept. Head

City Scale Perspectives on Sustainable Development

8:30 - 9:15 AM
Interview Stage
Gil leads the City of Palo Alto's sustainability efforts. He is widely considered one of the founders of the sustainability movement and a vocal advocate for regional climate action.

Sound Ideas Media

Aerial and Standard Video Production, Photography and Media Services
Social Media

Sound Ideas Media is committed to bringing original, creative media to all outlets. Our production team has decades of experience in television, film, radio, print and the web. Let us help you craft the content that best reflects your image and needs.

Contact Information
Don Mills
Santa Rosa

Stand in Your Strength for Long-Term Professional Sustainability

1:15 - 1:30 PM
Interview Stage
One of the most destructive problems in business and our entire society is our collective inability to stand in our strengths. Strengths are our unique talents that make us distinctive and are how we provide value to our communities. When you identify, leverage and embody your innate strengths, your initiatives take root in a way that allows you to be simultaneously highly effective and life sustaining. In this presentation you will learn how to identify your most important intangible talents and learn how to avoid burnout while increasing the rewards of owning a profitable and sustainable business.

Zero Waste Sonoma

It's time for a new goal, Zero Waste Sonoma.
Thursday, May 10, 2018
8:00am to 6:00pm
SOMO Village Event Center in Rohnert Park

The Sonoma County Zero Waste Symposium will engage community stakeholders by showcasing zero waste policies, programs and infrastructure that design waste out of the system whenever possible and divert discarded materials through composting, reclaiming, reducing, reusing, and recycling.  We can eliminate waste in Sonoma County but not without the participation of all residents and businesses.  There are ecologically responsible options available for nearly every choice we make. Together, it is possible to set an example that encourages the rest of the nation to live sustainable lives.

Zero In on Zero Waste

2:00 - 2:50 PM
2nd Floor - Alexander
The zero waste movement has become mainstream internationally as governments and corporations are adopting ZW plans for a sustainable society and workplace. This presentation is will define ZW, share information on the international ZW movement, and share national cutting edge case studies and how it relates to us locally. The presentation will also share how ZW is tied to climate initiatives and how one can live a zero waste

Megan Burritt

Director, Produce Category Leadership


Sustainability, education, students
Social Media

Sustainable SSU

Sonoma State University recognizes sustainability as among the most critical

 global and ethical challenges of our time and for future generations.



We see our campus as a living laboratory where students come together with faculty, staff and administrators to build, learn and work in a campus environment that continually focuses on the environmental, economic and cultural implications of sustainability.

Through sustainable development of the physical campus and operational infrastructure, the University administration is a key partner with students and faculty on sustainability projects and modeling best practices.

Contact Information
Paul Draper, Director of Sustainbility
Rohnert Park

NorthBay biz Magazine

NorthBay biz magazine is a monthly business-to-business publication covering Napa, Sonoma and Marin counties.
Social Media
Contact Information
Joni Rosinski
Santa Rosa

Straus Ice Cream Break

2:50 - 3:10 PM
Expo Hall
Join us in the Expo Hall for a cup of Straus Family Creamery ice cream.

Another World is Possible Community Leaders Engagement

8:00 - 9:15 AM
Main Hall
This past January at The North Bay Community Engagement Fair, over 100 local groups gathered with thousands of volunteers to directly engage in community. Join this session to connect with like-minded organizations, explore shared values with a diverse spectrum of local groups, and share your vision for Sonoma County as we build a foundation for collective impact. This session aims to cultivate synergy, collaboration, and a holistic (and effective) ecosystem of change-makers, leaders, and coalitions of every kind. This gathering will help foster cross-collaboration, cultivate shared visioning and project discussion, and create an opportunity for your organization to share how we as a community can support your success! (a few seats left -

Vegetarian Lunch with Guayaki Yerba Mate

Main Hall
Specially prepared by the SSU Dining staff featuring local ingredients, our vegetarian lunch is low impact, nutritious and delicious. The carbon footprint of a vegetarian diet is about half that of a meat-lover’s diet. Served on china with Guayaki Yerba Mate this lunch is representative of One Planet living, living within the means of our one beautiful planet.

Welcome to Sonoma State, Rohnert Park and the Sustainable Enterprise Conference

10:30 - 11:30 AM
Main Hall
The welcome from conference founder and "The Good Company" author, Dr. Robert Girling, will include insights on how attitudes toward sustainability have changed since the conference started in 2006. Dr. William Silver, Dean of the School of Business and Economics at Sonoma State University, will reveal education as the essential fourth element of the bottom line for sustainability. And SOMO Living CEO Brad Baker will share his plans for a deeply sustainable, mixed-use community planned just blocks from campus. Folding Bike Shop

Functional folding bicycles for commuting, cargo hauling, and touring
Social Media

Since 2010, has been putting hundreds of people on bikes that travel -- folding bikes for every purpose including commuting, long-distance touring, and cargo-hauling. Extend your range! Put a folding bike in your trunk, or carry it with you on the train.

Contact Information
Geoffrey Smith,
Santa Rosa
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