This is the archive website for the Sustainable Enterprise Conference. The site hosts archives for our events from 2007-2018.

In 2020 we deployed a new webite for the Sustainable Enterprise Conference at

Since COVID-19 arrived we've stopped convening.

All Conference Speaker

Chief Creative Officer / CoFounder | BALANCE Edutainment Inc
Aaron Ableman (aka A-Natural) is a widely-celebrated author, educator, and entertainer.
Founder and Chief Herding Officer | Holistic Ag
A broadcast communications professional based in Marin County, Aaron spent half of the last decade researching and documenting the leadership of ecological agriculture including Elaine Ingham, Joel Salatin, Wes Jackson and Allan Savory. In 2012 he created Holistic Ag, a revolutionary new business model that harmonizes livestock agriculture with conservation ecology, currently based at Pepperwood Preserve in Sonoma County.
Sustainability Specialist | Jackson Family Wines
Aaron Schreiber-Stainthorp is the Sustainability Specialist at Jackson Family Wines. When not looking for innovative ways to reduce energy, water, waste and carbon emissions, you can find Aaron riding his bike around Sonoma County, or backpacking around Northern California. Aaron has a background in energy efficiency, sustainability strategy and project implementation. He has an MS in Sustainability Management from the Kogod School of Business at American University, a BS in Environmental Studies at Northland College and is LEED GA accredited. In his professional career he has focused on energy efficiency, water conservation, wastewater treatment, behavior change, environmental education, designing sustainability initiatives, employee engagement, waste reduction and process improvement.
Founder & CEO | Straus Family Creamery
Albert Straus, Founder & CEO of Straus Family Creamery, is an advocate for organic, non-GMO dairy production, environmental stewardship, and family farms. The Straus dairy became the first certified organic dairy west of the Mississippi River, which has led the way for many other dairy farms in California to follow suit and convert to organic. Straus Family Creamery, which Albert Straus founded in 1994, was the first 100% certified organic creamery in the United States. Its mission is to help sustain family farms in Marin and Sonoma Counties by providing high quality, minimally processed organic dairy products, and to support family farming and revitalize rural communities everywhere through advocacy and education.
Planner | Sonoma County Agricultural Preservation and Open Space District
Alex is a Planner with the Sonoma County Agricultural Preservation and Open Space District. Always striving for collaboration and action, Alex is working on the District’s Vital Lands Initiative which builds upon the successes of local land conservation, and uses the best available data and science to outline clear strategies for future land conservation efforts.
Building Biologist | Healthy Building Science, Inc.
After studying environmental science and business, Alex worked for green building pioneers in Austin, TX and Portland, OR. In 2009 Alex moved to the SF Bay area and started a business that would bridge the gap between environmental science and building science. Alex is founder and President of Healthy Building Science, a CA Benefit Corporation and Certified B Corp.
Sustainability Manager | Straus Family Creamery
Alexandra Fox is the Sustainability Manager at Straus Family Creamery and a board member of the Leadership Institute for Ecology and the Economy. She has an MBA in Sustainable Enterprise from Dominican University of California and a B.A. in Environmental Economics and Sustainable Agriculture from UC Santa Cruz. She has consulted and worked for a variety of food related businesses from start-ups to non-profits, working with them on business strategy, operations, and sustainability.
Vice President | Dharma Merchant Services
Alexia Marcous is Co-Founder and Vice President of Dharma Merchant Services, a sustainable and socially responsible credit card processing company based in San Francisco, CA. Alexia holds a Bachelor of Science in Computer Science from the State University of New York at Stony Brook and an M.B.A. from Drexel University. Alexia was a computer programmer and systems architect consultant for 12 years, serving companies and non-profits in the financial, insurance, pharmaceutical, energy and technology industries. She currently serves on the board of the Green Chamber of Commerce as Vice President, and is on the Steering Committee of the American Sustainable Business Council.
Sustainability Senator | Sonoma State - Associated Students
Allison Jenks is the Sustainability Senator for Associated Students of Sonoma State University. As Sustainability Senator she promotes awareness of sustainability to students, while also advocating for students' perspective on sustainability issues. She has received a $1,000 Greenovation Fund grant toward bike safety, co-authored a Water Bottle Resolution and worked on furthering the composting efforts at Sonoma State.
Principal Consultant | Archamy Consulting
As Principal Consultant for Archamy Consulting, Amy Rider provides technical and knowledge sharing consulting services within the sustainability space. She has more than 15 years experience in energy efficiency and green building in the public and private sectors.
Provost and Vice President for Academic Affairs | Sonoma State University
Andrew Rogerson is the Provost and Vice President for Academic Affairs at Sonoma State University. He has held faculty positions at the University of Toronto, the University of London and the South Dakota School of Mines & Technology and research appointments at two Government Laboratories in Canada and England. He is a strong advocate of promoting faculty research involving students. Dr. Rogerson serves on the Environmental Technology Verification (ETV) panel (a partnership between EPA, NSF International, and the U.S. Coast Guard) helping to devise standards for the ballast water treatment industry.
Community Development | B Lab
Andy Fyfe works for B Lab's Community Development. His role is to grow the community of Certified B Corporations and amplify the voice of the community as a whole. Andy has a background in international affairs, microfinance, and community workspace programming. He is a San Francisco native and is an avid skier.
Executive Director and Co-Founder | Center for Climate Protection
Ann co-founded the Climate Protection Campaign in 2001. With over 25 years in community leadership, education, and fundraising, she has been a sustainability planner for the County of Marin, commentator for, human sexuality instructor at Humboldt State University, and real estate broker. She has a Masters in Public Health Administration and Planning, UCB.
Director of Marketing | World Centric
Annie Davis is Director of Marketing for World Centric, a provider of zero waste solutions for foodservice operations. Annie’s previous roles have spanned consumer products (Clorox), renewable energy (Solyndra, Amyris) and the sharing economy (Couchsurfing). Annie holds at BA in Political Science from Yale University and an MBA from Harvard Business School, where she co-founded the HBS Green Business Alumni Association.
Herdess | Holistic Ag
Ariel Greenwood is a young agrarian who has been working in sustainable agriculture since 2006. Over time, she began to see the connection between healthy grasslands, good soil, and a livable planet, so she transitioned from vegetable production to animal agriculture in 2014. Since then, she's been grazing cattle with Holistic Ag, a regenerative ranching company that partners with conservation-oriented landbases to maintain and restore their grasslands through planned grazing.
Professor of Business | Sonoma State University
Armand Gilinsky, Jr. is Korbel Professor of Wine Business at Sonoma State University, where he has taught Strategy and Entrepreneurship since 1998. In past years he has served as Director of SSU’s Entrepreneurship Center, Wine Business Program, and Small Business Institute. He has lectured on wine business strategy and entrepreneurship to doctoral students and faculty at the Italian Universities of Florence, Siena, and Macerata. He has also worked as part of a study team to create a global marketing strategy for the Georgian national wine industry, a project funded by the World Bank.
Professor of Psychology | Sonoma State University
Arthur Warmoth is professor of psychology at Sonoma State University, where he has taught full-time since 1970. He has served three terms as chair of the Psychology Department, and more than a decade as chair of the Educational Policies and Academic Planning Committees. He is currently serving as officer-at-large of the Sonoma County Commission on Human Rights and has served in various capacities in the community.
Founder and CEO | World Centric
Aseem is Founder and CEO of World Centric, a Petaluma-based B Corporation that provides zero waste solutions to reduce environmental impact. He is passionate about social and environmental issues and how our daily consumption decisions impact the world around us. Aseem is also a strong believer that businesses should function and exist for the greater good of people and planet, versus profit for few.
Assemblymember | California's 10th Assembly District
Assemblymember Marc Levine was elected in November 2012 to represent California's 10th Assembly District. Levine has also worked as an advisor and consultant to social enterprise and high tech startups. He developed award-winning technology for human rights organizations, in the process raising millions in funding from the U.S. State Department, the Soros Foundation and other funders to create technology that is now in use globally.
Energy & Sustainability Team | Google, Inc.
Audrey Davenport is a member of the Energy & Sustainability Team at Google where she is helping to lead Google's internal sustainability efforts. Previously, she was with the Environmental Defense Fund where she managed the Green Returns program designed to help leading private equity firms identify environmental and financial savings opportunities across their portfolios. Audrey teaches graduate level courses on sustainable business strategies -- previously at both Johns Hopkins School of Arts & Sciences and The Presidio Graduate School. Audrey holds a B.A. from Stanford University, M.A. of Environmental Management from Yale School of Forestry and Environmental Studies and M.B.A. from Yale School of Management.
VP of Sales & Marketing | Cambrian Innovation Inc
Mr. Baji Gobburi is an industrial water executive with extensive experience in the field. Drawing on his two decades of leadership roles in the water and clean energy industries, Baji accelerates Cambrian’s robust customer pipeline and leads business development globally. Previously, Baji directed business and product development at Energy Recovery Inc. (ERI) and held various global management positions at General Electric (GE) Water & Process Technologies. Baji earned his MBA from Chicago’s Booth School of Business, an M.S. in Hazardous Waste Management from Wayne State University, and his civil engineering degree from Osmania University in India.
Founder / Principal | Step Into Sustainability
Barbara partners with North Bay enterprises to maximize their sustainability efforts. Current projects highlight agritourism, community engagement, and a thriving local economy. Barbara promotes Sonoma County as a leader in local solutions that are environmentally sound, economically feasible, and socially equitable. Towards this end, she volunteers with the Sonoma County Growers Alliance and the North Coast Public Banking Working Group.
President and CEO | Wright Engineered Plastics
Wright Engineered Plastics provides custom injection molding and contract manufacturing services to medical, telecommunications and industrial equipment OEMs. Under Barbara’s leadership Wright became the first manufacturer to receive certification of Environmental Excellence by the Bay Area Green Business Program. The company also received a Best Practices Award from Sonoma’s Business Environmental Alliance. Ms. Roberts is an industry authority on bringing manufacturing back to the USA from Asia.
Food and Clinical Nutrition Services Manager | Kaiser Santa Rosa Medical Center
Barbara Weir is the Food and Clinical Nutrition Manager at Kaiser Santa Rosa. As the Administrative Dietitian, Barbara has direct responsibility for the clinical dietitians and food service staff that provide meals to patients in the hospital. Barbara also has oversight of the cafeterias, coffee carts and vending machines at the facility.
Director of Finance | World Centric
Barry Lipscomb is Director of Finance at World Centric, a Certified B Corp organized as a California Benefit Corporation. He is an impact-focused operations and finance executive passionate about creating a more sustainable, aware and responsible business environment. Prior to World Centric, he worked with Reconsider providing investment readiness and CFO/COO services to social enterprises, including local investing and crowd funding initiatives. He is the co-author of Focalizing Dynamic Links, a means for collective organizational engagement.
Honored Hero | North Bay Light the Night Walk
My name is Benji Silver and I am a conqueror! I am the Team Captain for the Cancer Conquerors, a team I have put together to raise money for the Leukemia and Lymphoma Society’s Light the Night Walk.
Director | Sonoma County Regional Parks
Sonoma County Regional Parks’ Director, Bert Whitaker, has more than 20 years of experience in public administration and parks and recreation management. He has led Regional Parks' operations and maintenance division for the past decade. In that role, he has been responsible for public access and safety at 56 parks, beaches, campgrounds, and trails encompassing 12,000 acres.
Chief Engineer | Sonoma-Marin Area Rail Transit (SMART)
Bill Gamlen is the Chief Engineer for the Sonoma-Marin Area Rail Transit (SMART) District where he is overseeing the implementation of a new passenger rail project as for the Agency. Bill has spent his entire career in transit and transportation. Prior to SMART, Bill spent two years with the Transportation Authority of Marin (TAM) where he coordinated highway and multi-use pathway projects with the Caltrans and local agencies.
President | Solarcraft
Bill Stewart joined the solar industry in 1978 and co-founded SolarCraft in 1984. Bill holds California contractor’s licenses for General Building, Electrical, and Solar Energy. Bill is currently a Director of the California Solar Energy Industries Association, (, on the board of the Marin Economic Forum, (, and a member of the North Bay Leadership Council, ( Bill and his wife Deborah are longtime Sonoma residents where they also own and operate SoloQuest Learning Center (, a fully accredited private school where Middle and High School students learn through individualized and small group instruction.
Loan Consultant | Nor Cal FDC
Blaine Laney is a highly successful, results-oriented 40-year veteran lender with 34 years in Community Banking. His expertise and experience encompass Commercial Real Estate, Trade Finance, Letters of Credit, SBA, Asset-Based Lending on a Standard, Streamlined and Unsecured Basis, and Commercial Lines of Credit, Equipment and C&I Lending and buying and selling Participation Loans. He recently expanded financing to small/medium-sized businesses utilizing State-guaranteed loans with guarantees up to $2.5 million dollars, to promote C&I Lending and loans to owner-occupied businesses throughout California. Specializing in Health Care, Manufacturing, Hotels, Apartments and Gas Stations.
CEO | Traditional Medicinals
Blair came to Traditional Medicinals® in May 2008 as its CEO. Traditional Medicinals pioneered the herbal medicinal tea category and is now the 5th largest bagged tea company in the US and is distributed in over 50,000 retail outlets. The company is most proud of its leadership in environmental and social sustainability and is the #1 seller of organic tea in the US and the #1 seller of herbal fair trade in the US. Mr. Kellison is also Chairman of Sonoma County BEST (Building Economic Success Together) the region’s first public-private partnership devoted to business success and job growth in Sonoma County.
CEO | Healthy Buildings Companies
Bob is the Founder and CEO of the Healthy Buildings Companies, and the Co-Founder of Thriving Communities, a Napa-based real estate development company. Bob has worked over 30 years to improve the health and well-being of people, and that of our planet, through the built environment.
C.P.A. | Pisenti & Brinker LLP.
Bobbi K. Hoff Beehler, C.P.A., C.F.A. is a certified public accountant and chartered financial analyst licensed to practice in California and is a manager with Pisenti & Brinker LLP in its Santa Rosa, California office. Mrs. Hoff Beehler has also received her Series 7 and Series 63 Securities licenses as well as her Real Estate Salesperson license. In 2008 she received her EcoGreen certification and was recognized as one of the top “40 under 40” business professionals in the North Bay by the North Bay Business Journal.
Chairman and Chief Executive Officer | SOMO Living LLC
Brad Baker is the visionary behind Sonoma Mountain Village, an internationally recognized, deeply sustainable, mixed-use community planned to feature 800,000 square feet of commercial space, provide 4,400 jobs along with convenient daily services to the community of 5,000 residents and surrounding neighborhoods.
Editor in Chief | North Bay Business Journal
Brad Bollinger is associate publisher and editor in chief of the North Bay Business Journal, which covers business in the counties of Sonoma, Napa and Marin. Bollinger has a journalism degree from San Jose State University and master’s in communication from CSU, Chico. Bollinger is native of Santa Rosa. He and his wife, Corine, have one son, a neuroscience researcher at University of California, San Francisco.
Community Affairs Specialist | Sonoma County Transportation Authority, Regional Climate Protection Authority (SCTA/RCPA)
Community Affairs Specialist, responsible for public engagement and community outreach at the SCTA and RCPA. Brant also coordinates online communications through the website and social media. He is directly engaged on elements of the Fuel Shift Action Plan, the Countywide Transportation Plan and the Bay Area Regional Energy Network. He has also worked on community engagement projects in Oakland, China and India. Brant holds a Master of Development Practice degree from the University of Queensland.
President and Co-Founder | ReSynergi
Brian is President and Co-Founder of Resynergi, a leader in plastic recovery technology. A graduate of Stanford Mechanical Engineering and UCLA Business School, he has over 25 years of experience bringing advanced technologies to market. Most recently, as Vice President of Sales and Marketing at TriAccess Technologies, he grew the semiconductor business from initial startup phase to international leader in video delivery. Brian has domain expertise in CATV system networking, access networks, video semiconductors, and telemedicine. Brian has served on the board of directors of Organic Athlete, Graton Day Labor Center, Global Offsite Care Telemedicine, and Rotary of Sebastopol Sunrise.
Fellow | Kiva
Brian is a social justice entrepreneur and a Kiva Zip Fellow in the San Francisco Bay Area. Kiva Zip is a crowd-funding peer-to-peer pilot lending platform in the United States. Brian is a Grameen Bank trained micro-financier, an Economic Development Commissioner for the city of Richmond and the lead organizer behind the Peoples Reserve Credit Union Initiative in San Francisco.
Sustainability & Communications Manager | Straus Family Creamery
Brie’s environmental experience spans the realms of sustainable business, government and law. At Straus Family Creamery, Brie works with the management team to define, implement, maintain, and communicate SFC’s sustainability strategy and initiatives. Brie also manages internal and external communications. Her experience includes designing and implementing general and specialized sustainability projects for global corporations including Whole Foods Market, Williams-Sonoma, ICF International, and organizations including the NRDC and the US EPA. Brie has BA in Environmental Studies from the University of California, Santa Barbara and an MBA in Sustainable Management from the Presidio Graduate School.
Project Director | Sustainable Sonoma
Caitlin Cornwall is the project director for Sustainable Sonoma, an unprecedented collaboration among interest groups to address ongoing challenges to Sonoma Valley’s people, economy, and environment. She also manages the Research Program at Sonoma Ecology Center, where she has worked for 20 years. Caitlin also leads climate adaptation and climate resilience efforts with the North Bay Climate Adaptation Initiative. Caitlin has degrees in biology (BS, UC Berkeley) and botany (MS, Arizona State University).
Principal | Thinkshift Communications
Carolyn McMaster co-founded Thinkshift Communications, a San Francisco–based Certified B Corporation that combines deep knowledge of sustainability with broad communications expertise. Thinkshift melds creativity and practicality to create strategic marketing programs that help sustainability-oriented enterprises succeed. In her work for Thinkshift Carolyn draws on a mixed–up background of journalism (covering both the environment and the arts, but not at the same time), activism (starting nonprofits) and corporate publishing. She is certified by GRI in sustainability reporting.
President and Managing Director | Clear Blue Commercial
Carolyn is a committed Earthling dedicated to saving the planet using her real estate license! Carolyn is the President and Managing Director at Clear Blue Commercial. She has held various senior positions in the entertainment, real estate, and hi-tech industries. In addition she serves on the Environmental Committee of the Sonoma County Alliance, the Climate Action 2020 Stakeholders Advisory Group, former President of the Board of Trustees for the Petaluma Community Foundation, and a founding board member of 100 Sonoma People Who Care. She is a proud REALTOR®, EcoBroker®, and Certified Green Building Professional®. These experiences have inspired her to work to build a supportive, innovative, and collaborative environment for clients, team members, and, yes, even the planet, to thrive.
Co-Director | Transition U.S.
Carolyne Stayton is Co-Director of Transition U.S. the national hub of the global Transition Towns Movement - now in more than 37 countries and 300 communities across the U.S. TUS supports citizen action, local business development, the reinvention of food/transportation/energy systems, and local peer-to peer “re-skilling” where practical know-how is transferred to others. Reinvent the future at
Principal | The Halle Group
Working with such organizations at the County of Napa, Marriott International, Child Start Inc., Carrie has extensive experience in organizational change, leadership development training and coaching, strategic planning, and in working with teams to build their effectiveness.
Principal Program Specialist, Water Use Efficiency | Sonoma County Water Agency
Carrie Pollard is a Principal Programs Specialist focusing on Water Use Efficiency for the Sonoma County Water Agency. Carrie is currently on the Board of Directors for the California Urban Water Conservation Council, a member of the American Water Works Association Water Management and Efficiency Committee, Co-Chair for the Qualified Water Efficient Landscaper Board of Directors and a member of the Plumbing, Electrical, Mechanical, and Energy Code Advisory Committee for the California Building Standards Commission.
Cate Steane owns Make It Happen Project Services, helping rebuilding homeowners decide whether to rebuild, conclude their insurance claims, find trustworthy building professionals, and navigate the finance and construction process. Cate is a Certified Associate in Project Management®, practiced law for 12 years, managed risk for large nonprofit organizations for 17 years, and is pursuing a specialization in Construction Management.
Owner | Make It Happen Project Services
Cate Steane founded Make It Happen Project Services to make small businesses more successful by providing them with powerful tools to move projects from concept to complete. A Certified Associate in Project Management, Cate combines 20 years of experience managing projects for small businesses and nonprofit organizations with in-depth training in project management.
Engineering Group Manager | Nordex
Charlie’s passion is wind energy. In the sector for 7 years as an Electrical Engineer, he currently works at Nordex, a German wind turbine manufacturer. As the Engineering Group Manager, he is responsible for providing engineering support on 1GW of installed wind generation in North and South America, as well as the project engineering for new wind farm construction. Charlie volunteers actively with Engineers Without Borders, where he is the Spanish translator and electrical engineer for the aquaponics project in Candelaria, Honduras. Charlie holds a P.E. in CA, and a BSEE from the University of Michigan – Ann Arbor.
Co-Founder | Bay Bucks
Chong Kee Tan has been an activist for 20 years, working in the area of Asian democracy, press freedom, censorship, and -- after coming to the United States -- in the area of equal rights and sustainability. After the 2008 financial crisis, he devoted his energy to building a monetary system that will support the emergence of a just and sustainable new economy. Bay Bucks is the result.
CEO / Chariman of the Gourd | Guayaki
Chris got his BA in Economics from Harvard University but quickly realized that economics conveniently forgot about sustaining the environment and protecting people. Through his experience with Guayaki and previously with Natural Flavors, a 100% organic, vegan restaurant that employed 25 people and 60 local farmers, Chris is finding that by recognizing common purpose, seemingly disparate groups can integrate social justice, environmental restoration and economic success.
President | VenturePad
Chris Yalonis is a local, seasoned entrepreneur, market strategy consultant, author and lecturer with 25 years of experience running technology and consulting groups. He is founder and owner of VenturePad, Marin’s newest premier coworking community and entrepreneurship center. VenturePad hosts and supports over 100 mission- driven entrepreneurs, freelancers and non profits. Chris regularly writes, develops educational materials and speaks locally on green management issues as former Chair of the San Rafael Chamber’s Green Committee, co-chair of the Sustainable Enterprise Conference Marin (first SEC to be held in Marin on October 26) and former board member of the Marin Conservation League, Marin’s oldest and most influential environmental advocacy/research group.
Sales & Business Development | Sustainable Industries
Christina Weber oversees sales and business development for Sustainable Industries in California, consulting clients (small to medium - Fortune 500) on best practices for delivering an authentic marketing message, utilizing knowledge of integrated branding and sustainability. Christina is passionate about identifying client’s needs and customizing solutions that fit with today’s evolving business trends.
Founder and CEO | Generous Ventures Inc.
Christine is a communications industry veteran with a 20-year career focused on harnessing the power of business to make a difference in the world. As an early pioneer in the corporate social responsibility movement and former Executive Vice President at Edelman, she has helped dozens of Fortune 500 and startup brands tell meaningful stories and bring purposeful solutions to market. She is a celebrated thought leader, award-winning author and blogger, passionate advocate for humanitarian causes and inspiring public speaker. Christine is dedicated to imagining a better future for all and working to make it a reality.
Artist and Strategic Visual Facilitator | See Shape
Christine Walker facilitates artful visioning, leadership, culture shift, and strategic planning using visual thinking and narrative tools. She helps people envision, articulate passion, inspire purpose, and create success for their businesses, organizations, and endeavors. An expert in creative process, she works with leadership teams and innovators from Fortune 50 companies, nonprofits, government agencies, and community groups.
Managing Partner | Natural Investments LLC
Leadership Institute Fellow
Christopher Peck is a sustainability entrepreneur, holistic financial planner and socially responsible investment advisor who’s been working since 1991 to build a more sustainable, prosperous, and humorous world. Christopher is a managing partner of Natural Investments LLC <>, a firm focused solely on helping clients invest, build wealth, and develop enterprises in a way that reflects their environmental and social values.
Founding Principal | reDefining Facilities
Leadership Institute Fellow
Chrit Longmaid is the founding principal of reDefining Facilities, a consulting company specializing in sustainable facilities management. A generalist with over 25 years experience in the construction and facilities industries, Chrit has extensive knowledge in best practices associated with energy efficiency, building performance, resource management, and sustainability implementation for small to medium-sized businesses. He is currently an appointee of the Non-Residential Subcommittee for the Sonoma County Retrofit Program, a member of the International Facilities Management Association, a 2008 Fellow of the Leadership Institute, and a candidate in the Sustainable Building Advisor Certification program.
Activist in Residence | Center for Community Engagement at Sonoma State
My name is Claudia Sisomphou and I am a junior at Sonoma State University. I am an Environmental Studies and Planning Major with a concentration in Planning, and a Computer Science Minor. I am the Activist in Residence for our Center for Community Engagement and the Senator of Sustainability for our AS Student Government. I am particularly passionate about teaching environmental consciousness and learning how to use behavioral instincts, art, and social norms to aid us in this movement towards sustainability.
Activist in Residence/Senator of Sustainability | Center for Community Engagement/Associated Students
My name is Claudia Sisomphou and I am senior at Sonoma State University. I am an Environmental Studies and Planning Major with a concentration in Planning, and a Computer Science Minor. This is my third year as the Activist in Residence for our Center for Community Engagement, and I am currently serving my second term as the Senator of Sustainability for our AS Student Government.
Deputy Chief Engineer | Sonoma County Water Agency
Cordel Stillman is the Deputy Chief Engineer of the Sonoma County Water Agency. Cordel graduated from San Jose State University with a BS degree in Civil Engineering. He has over 24 years of experience in the public sector in planning, design and construction management. His responsibilities include the development and management of all infrastructure and renewable energy projects and program. Under his guidance, Sonoma County Water Agency has nearly achieved its goal of “Carbon Free Water by 2015” through a combination of energy conservation measures and renewable energy development.
Executive Director | Strategic Energy Innovations
Cyane Dandridge is executive director and founder of Strategic Energy Innovations. Her background includes a master’s degree in building technology form the Massachusetts Institute of Technology for her work in international energy efficiency policies and technologies. Cyane’s areas of expertise include combining a technical and a business approach to energy efficiency. She has worked in a variety of areas, including energy and energy efficiency, green buildings, economic development, and sustainable communities.
President | Sustainvest Asset Management
Dale Wannen, founder of Sustainvest Asset Management LLC, has over 18 years experience in wealth management and financial services. Prior to Sustainvest, Dale was a portfolio manager at Harrington Investments and specialized in ESG investment strategies, securities analysis, and shareholder advocacy. Prior to this position, Dale was an advisor with UBS Wealth Management Services in San Francisco. He is often a guest speaker on the topic of ESG investing and shareholder advocacy. Dale has an MBA in Sustainable Management from Presidio Graduate School in San Francisco. He earned a B.A. in Economics from Rowan University and currently is a volunteer with Mentor Me Petaluma, Rebuilding Together Petaluma, and the founder of Green Drinks Petaluma.
Executive Director | Association of Compost Producers
Dan Noble is Executive Director of the Association of Compost Producers (ACP) since 2002, and has over 25 years of environmental market research, publishing and strategic consulting experience. ACP is a non-profit association of public and private organizations dedicated to increasing the quality, value and amount of compost being used in California. They do this by promoting activities and regulations that build healthy soil, benefiting people and the environment. Mr. Noble has B.A. degrees in Biology and Chemistry from the University of California, San Diego and M.S. degrees in Molecular Biology and Education from the University of Oregon.
Chief Executive Officer | Ag Innovations Network
Dan is a deeply skilled not-for-profit organization leader with almost thirty years of executive experience leading a variety of not-for-profit organizations. He has served as Executive Director for the San Mateo County Food Bank, the Sonoma Land Trust, the Sonoma County Bar Association, and most recently at the Laguna de Santa Rosa Foundation, an organization dedicated to taking a multi-stakeholder collaborative approach to restoring a critical Northern California environmental resource.
Sustainability Planner | County of Marin
Dana Armanino is a Planner on the Marin County Community Development Agency's Sustainability Team. She coordinates the County's Green Business, energy efficiency and solar programs.
Director | Zero Energy Associates
Currently the director of operations for Zero Energy Associates in Santa Rosa, CA. Daniel Smith has over 20 years experience in the HVAC and Solar industry. Zero Energy Associates was established in 2000 along with Sebastopol Heat & Cool, Inc. providing whole building energy performance, testing, HVAC installation, Solar thermal, and Solar PV installations.
Assistant Professor | Sonoma State University, Dept. of Environmental Studies and Planning
Dr. Daniel Soto teaches courses in electrical energy management at Sonoma State University Daniel earned his Ph.D. in Applied Physics at Stanford University, M.S. in Physics from San Francisco State University and B.S. in Electrical Engineering from Stanford University. Prior to his return to academia, Daniel worked as an engineer at two startup companies creating optical micromechanical devices for laser displays and optical communications and a postdoctoral fellowship at The Earth Institute working on solar micro-grids in Mali and Uganda.
Founder | Art Inspector
Working in the intersection of New Media Art, Sustainability and Community. Danielle Siembieda is an art service provider and creative entrepreneur in the San Francisco Bay Area. She practices between genres of Social Practice, Institutional Critique, Intervention and New Media. Most of her work includes an emphasis on the environment and technology.
President | Sungevity
Danny Kennedy co-founded Sungevity and is the President of the company. A long-time social entrepreneur, Danny has achieved global recognition as an environmental activist, spokesperson, and opinion leader. Most recently, Danny was the Campaigns Manager for Greenpeace Australia Pacific. In 2001, he ran Greenpeace’s California Clean Energy Campaign, the success of which helped lead to the current California Solar Initiative. Danny was the founder and first Executive Director of Project Underground and serves on several nonprofit boards.
Co-founder and Principal | DASH - Advisors to Innovative Food & Beverage
Danny is a co-founder and principal of DASH - Advisors to Innovative Food & Beverage ( and has been a successful entrepreneur and strategic advisor in the organic and natural products industries for over twenty five years. He began his career with Arthur Andersen & Co. as a Senior System Consultant and then went on to partner with a childhood friend and together they launched and built Naked Juice. Danny has held a variety of executive management and strategic advisory positions with several innovative companies since selling Naked Juice, including; Odwalla, TKO Farms, Indigenous Designs, Numi Tea and Driscoll’s Berries.
Fleet Manager | County of Sonoma
Mr. David Head has been involved in vehicle and equipment management and repair for over 38 years. His work history includes training and work as an automotive mechanic, heavy equipment mechanic, parts sales person, owner/operator of an automotive repair facility, Fleet Supervisor and Fleet Manager. He has been the Fleet Manager at the County of Sonoma since December 1990.
Water Conservation Program Coordinator | City of Petaluma
Mr. Iribarne is the Water Conservation Program Coordinator for the CIty of Petaluma. He has been in this position since April of 2006 and has been passionate about the enironment his entire life. Dave earned his degree in Envrionmental Science with a water quality emphasis from Sonoma State University. Dave is a certified Water Use Efficiecny Practitioner, a licensed landscape contractor, a Certified Landscape Irrigation Auditor, a Certified Arborist and has been on the Board of Directors of the California Landscape Contractors Association (CLCA) since 2000. He is currently the CLCA State Landscape Certification Chairman.
VP of Communications | Community First Credit Union
David is VP of Communications at Community First Credit Union, a 13,500-Member Sonoma County-based financial cooperative. He has worked in financial services for 28 years. David’s passion is helping local “yutes” better understand finances. To that end, he created a financial literacy presentation and has delivered it to more than 1,200 local students over the past two years.
VP Marketing + HR | Community First Credit Union
David Williams is the VP of Marketing + HR at Community First Credit Union, a 20,000-Member not-for-profit financial cooperative. David is a self-described localista, who believes that the word LOCAL should always be spelled in all caps. A nearly 40-year career in communications (reporter, magazine editor, public relations and marketing manager) includes the past 11 years with Community First Credit Union.
Founder and Co-owner | BoDean Company
Dean Soiland is the founder and co-owner of the BoDean Company, a chief supplier of quality crushed rock and asphaltic concrete to Sonoma County and northern Napa County. Mr. Soiland has made BoDean Company an industry leader in sustainability with their introduction of eco-friendly mining operations and their commitment to become the world’s first 100 percent solar powered quarry.
Mayor | Town of Windsor
Debora Fudge is the current Mayor of Windsor. She was elected in 1996, and is one of the key Town Council members responsible for the transformation of Windsor from a suburban sprawl development pattern to a transit oriented development pattern. Deb served as Chair of the Sonoma Marin Area Rail Transit (SMART) during 2010, and has served on the SMART Board of Directors for 7 years. She has also worked closely with the Climate Protection Campaign since it's beginnings in 2001. Deb is a new Board member for the US Green Building Council, Redwood Empire Chapter, and is a LEED Accredited Professional.
Professor | Sonoma State University
Debora Hammond has been teaching in the Hutchins School of Liberal Studies at Sonoma State since 1996. Her primary areas of interest are sustainability and social justice. In addition to teaching undergraduate courses on healthcare, monetary systems and food systems, she works with graduate students in the Action for a Viable Future MA program, and is actively involved in the local community on food policy and sustainability.
Business and Community Development | B Lab
Deborah Hirsh has been growing and supporting the community of Certified B Corporations out of B Lab's San Francisco office since Fall 2008. Deborah has 20 years of experience working on social and economic justice issues. She holds a BA in Sociology and Women's Studies from Miami University and an MA in International Development Studies from Ohio University.
Chief Financial Officer | Straus Family Creamery
Deborah Parrish has over two decades experience in the financial and business management fields. She is currently Chief Strategy and Finance Officer for Straus Family Creamery where she found her true calling working with a growing company that shares her own personal values. Deborah holds a bachelor’s degree in Business with a concentration in Finance and Business Development from Sonoma State University.
Project Development Manager | City of Santa Rosa
I have been professionally involved with cultural change as it relates to environmental issues for over 30 years. Essentially, much of my work has been with the control and management of community waste streams. During the course of my career, I have designed and administered a range of environmentally-oriented programs many of which involved unique, grass-roots design. I have managed the state, federal, and local contracts and grants associated with these programs. Several of these programs involved management of subcontractors. The Air Quality Management Program in Boise, Idaho involved over 150 private sub-contractors.
Executive Director | Conservation Action
Denny grew up in the coal country of Pennsylvania and is a lifelong naturalist and hiker. He earned a Life Sciences degree from Penn State University, then worked in an environmental engineering lab. He moved to Sonoma County and immediately fell in love with the coast and redwoods. Denny was recently awarded the Environmentalist of the Year award from the Sonoma County Conservation Council and Redwood Chapter of the Sierra Club. Denny is the current Executive Director of Sonoma County Conservation Action and is a resident of Sebastopol, CA.
Team Member | Sonoma County GoLocal Cooperative
Derek Huntington earned a Bachelor of Science degree in Corporate Finance and a Minor in International Politics in December 2005. Upon return to Sonoma County, Derek became a licensed investment professional with the goal of helping Sonoma County residents invest with their values. Through this work, he became involved with the Sebastopol Economic Forum. Since GoLocal's inception in 2008, Derek has dutifully served as the President of the Board and member of the Operations Team.
Partner | Wendel, Rosen Black & Dean
Donald Simon is an attorney and partner at Wendel, Rosen, Black & Dean in Oakland. Devoted to building the green economy, Donald created the firm’s Green Business Practice Group in 2003, co-founded the U.S. Green Building Council’s Northern California Chapter and Build It Green, and last year co-chaired the effort to draft and pass California’s Benefit Corporation legislation.
Director, Center for Sustainable Communities | Sonoma State University
Tom Jacobson is a graduate of Hastings College of Law and received a Masters in City Planning from UC Berkeley. He is Professor of Environmental Studies & Planning and Director of the Center for Sustainable Communities at Sonoma State University. Among his publications, he wrote the chapters on “Growth Management” and “Aesthetic Regulation and Design Review” in California Land Use Practice (California Continuing Education of the Bar), co-authored Exactions and Impact Fees in California (Solano Press Books), and was principal author of Healthy by Design: A Public Health and Land Use Planning Workbook (Sonoma County Department of Health Services). He is a member of the College of Fellows of the American Institute of Certified Planners and a member and past president of the California Planning Roundtable.
Professor School of Business and Economics | Sonoma State University
Adele Santana is on the faculty of the School of Business and Economics, SSU. She received her PhD. in Business Environment, Ethics, and Public Policy from the University of Pittsburgh Katz Graduate School. Her work experience as a consultant includes multinational companies such as Unilever, Coca-Cola, Philip Morris International, and British American Tobacco, and Brazilian firms, small and large, in diverse industries.
Professor of Environmental Studies and Planning | Sonoma State University
Dr. Alexandra “Sascha” von Meier is a professor in the Department of Environmental Studies and Planning at Sonoma State University, where she directs the Energy Management & Design program and teaches courses on energy technology and society, thermal and electrical energy management, small-scale energy sources, passive solar design, and quantitative methods. Her research has addressed both engineering and cultural dimensions of diverse aspects of energy technology, including electric power distribution, grid-connected photovoltaics, electric demand response, nuclear power plant operation, nuclear materials management, and green building performan
Nature!Tech Lead | Sonoma State University
Chris Halle earned his Ph.D. from Scripps Institute, and has worked for over 30 years on earth observing systems, including managing and leading cross-disciplinary research teams to address complex large-scale projects for industry. His areas of expertise include environmental observation and sampling, data quality control, algorithm development, and data synthesis and presentation. As Nature!Tech Lead at the SSU Center for Environmental Inquiry, he creates industry-academic research collaborations on environmental technology projects. He assists faculty in scoping and developing projects suitable for classroom instruction, and supervises students undertaking long-term monitoring projects on SSU’s preserve lands.
Director, Center for Environmental Inquiry | Sonoma State University
Claudia Luke (Ph.D. UC Berkeley) has directed field stations for the UC and CSU systems for 20 years. As Director of Center for Environmental Inquiry at Sonoma State, she promotes research and education at three SSU preserves. She has worked extensively to develop regional collaborations that address watershed management, habitat connectivity, restoration, and education. She currently serves as coordinator for the WATERS Collaborative.
Northern California Earth Institute | Sociology Dept/Sonoma State University
Dr. Elaine Wellin is an environmental sociologist and Professor Emeritus currently teaching in the Sociology Department, Sonoma State University. She is executive director of the Northern California Earth Institute (NCEI), a Sonoma County affiliate of the Northwest Earth Institute. NCEI organizes local climate discussion and action groups that bridge the ‘say-do’ gap and jumpstart sustainable practices in our lives and in the workplace.
Faculty Fellow, Center for Community Engagement | Sonoma State University
Tim Wandling is an English faculty professor since completing his doctorate at Stanford in 1997. He is passionate about curricular development, and has developed new curriculum both within the department and across campus creating innovate first-year courses. He has also served as a Faculty Fellow in service-learning pedagogy for the campus’ community engagement center. He is currently the coordinator for the campus’ interdisciplinary course and lecture series on issues of War and Peace, and leads an effort to establish a Sustainable Cities Initiative that engages faculty and students in sustainability projects with local cities.
Assistant Professor, Department of Sociology | Humboldt State University
Tony Silvaggio is an environmental sociologist at Humboldt State University where he teaches courses on community organizing, ecological sustainability and environmental justice. His current research focuses on the ecological impacts of cannabis agriculture and has been featured in the New York Times, The Atlantic, Rolling Stone, Al Jazeera, and The Nation. Tony is a founding faculty member of the Humboldt State Institute for Interdisciplinary Marijuana Research, and a senior researcher at the Center for the Study of Cannabis and Social Policy.
Dean, School of Business and Economics | Sonoma State University
As Dean of the School of Business and Economics at Sonoma State University, Bill Silver has helped SSU become the educational catalyst for a collaborative thriving North Bay economy. A leadership and strategy expert, Dr. Silver has directed executive education programs for more than 75 client organizations including First Data Corporation, Newmont Mining, Coors Brewing, Kaiser Permanente, Hewlett Packard, and Lockheed Martin. He is an avid martial artist, an enthusiastic explorer of wineries, and a determined trail runner. Silver lives in Santa Rosa where he currently serves on the Boards of Sonoma County Vintners, the Santa Rosa Chamber of Commerce, and the Leukemia & Lymphoma Society.
Duane enjoyed a 40 year career at Hewlett Packard/Agilent Technologies retiring as as a Vice President/Group General Manager. He has served on Corporate Boards for both International and Domestic organizations.
Interim Dean of the Faculty | Presidio Graduate School
Sustainable Enterprise Conference Adviser
Ed Quevedo is the Interim Dean of the Faculty at Presidio Graduate School. He joined the Faculty at Presidio in January 2011, to teach the MBA Program Integrative Capstone Course. He was appointed Interim Dean in October 2011. In addition to his other duties at Presidio, Ed is the lead faculty in the Masters of Public Administration Capstone Course, and teaches the course in International Entrepreneurship. Ed also holds appointments as Senior Counsel and Chair of the Sustainability Practice within Katovich & Kassan LLP in Oakland, and Director, Sustainability and Innovation Services, within Cutting Edge Capital, also in Oakland.
Senior Partner, Corporate Responsibility and Sustainability | Aligned Growth Partners, LLC.
Edward L. Quevedo, J.D. is a Senior Partner with Aligned Growth Partners heading the firm’s new Corporate Responsibility and Sustainability practice. Mr. Quevedo has led practice groups in Strategy, Foresight and Innovation, Environmental Law, and Sustainable Development at some of the most respected law firms and creative agencies in North America and around the world. He has held leadership positions in, among others Pillsbury Winthrop, LLP of San Francisco, WSP Environment & Energy of London, UK and San Francisco, and Reos Partners of Oxford, UK and Cambridge, Massachusetts. His past clients have included BMW AG, Applied Materials, Gallo Family Vineyards, Genencor International, Avaya Systems, the University of South Carolina and Tulane University, and the cities of Amsterdam, The Netherlands, Santa Cruz, California, and Fort Collins, Colorado, amongst many others.
District Supervisor | Sonoma County 5rd District
Supervisor Efren Carrillo is currently serving as Chair of the Sonoma County Board of Supervisors. Active in water and climate protection issues, Efren has lobbied for Sonoma County in Washington and worked locally on the Water Advisory Committee encouraging conservation policy. He serves on the California State Association of Counties (CSAC) as Chair of the Housing, Land Use, and Transportation Committee, and is appointed to the Department of Fish and Game’s Fisheries Restoration Grant Peer Review Committee.
Program Director, Green MBA | Dominican University of California
Green MBA Faculty
In the last five years, Elaine has been leveraging her over ten years of experience in sales, business development and consulting in the higher education realm, to help people better understand the rationale and urgency for businesses to lead enterprise transformation. She is currently focused on the role that educational institutions play in personal and business transformation, particularly through transformational learning and program planning.
Co-Founder and Chief Sustainability Officer | PulpWorks, Inc.
Elena has a background in Green Architecture and Design, Sustainability and Social Corporate Responsibility. Born in Vicenza, Italy, she has practiced for 20 years in the USA and internationally, including Hong Kong and Italy, managing projects of diverse complexity and scale and cultivating strong relationships with clients, consultants and general contractors. Elena has a M.A. from the Istituto Universitario diArchitettura di Venezia, Italy.
Entrepreneur-in-Residence | Dell
Elizabeth Gore is the Entrepreneur-in-Residence at Dell, where Gore drives initiatives that support Dell’s goals around helping small and medium businesses scale and prosper, fueling the expansion of global entrepreneurship, thereby creating jobs that will drive the world economy. Gore is extending Dell’s global advocacy efforts to raise entrepreneurship to the public policy agenda, encouraging policies and practices that support and enable entrepreneurial growth globally. Mrs. Gore resides in Sonoma County with her husband James Gore, a California elected official and has two hilarious children.
USEAC Director | U.S. Department of Commerce
Elizabeth Krauth is Director of the North Bay U.S. Export Assistance Center (USEAC) in San Rafael. The North Bay is home to numerous clean tech, software, and telecommunications companies. Elizabeth focuses on the cleantech sector and has helped renewable energy, green building, and clean transportation companies with overseas sales. Located on the campus of Dominican University, the North Bay USEAC works with this internationally-focused institution to expand the reach and breadth of assistance offered to U.S. companies.
Public Health Director | Sonoma County Department of Health Services
Ellen Bauer is Public Health Director for the Sonoma County Department of Health Services. Prior to this assignment, she was the founding manager of Health Action, a coalition of diverse community leaders convened by the Health Department to identify priority health issues in Sonoma County and to offer leadership to implement initiatives and policies to create a healthier community.
President Emeritus and Founder | Public Banking Institute
Ellen Brown, J.D., developed her research skills as an attorney practicing civil litigation in Los Angeles. She is the author of 12 books, including the groundbreaking Web of Debt and The Public Bank Solution. In the latter book, Ellen traces the history and evolution of the current private banking system, showing how it usurped the power to create money from the people themselves, and how the people can take that power back through public banks operating in the public interest. Ellen has written over 200 articles, and originally served as Chairman and President. She has degrees from UC Berkeley and UCLA School of Law.
Strategic Planning Manager | Lagunitas Brewing Co
Eppa began his career in management consulting working for Bain and Company after studying Mechanical Engineering at Vanderbilt University. After years of homebrewing and obsessing over craft beer, he was able to merge his personal and professional interests by landing his dream job as Strategic Planning Manager for Lagunitas Brewing Company.
Strategic Planning Manager | Lagunitas Brewing Company
Eppa began his career in management consulting working for Bain and Company after studying Mechanical Engineering at Vanderbilt University. After years of homebrewing and obsessing over craft beer, he was able to merge his personal and professional interests by landing his dream job as Strategic Planning Manager for Lagunitas Brewing Company focusing on sustainability and operations strategy.
City Programs Coordinator | Daily Acts Organization
Erin Axelrod is the City Programs Coordinator for Daily Acts Organization. She received a BA from Barnard College, Columbia University in Urban Studies, and studied the power of social enterprise to address inequities of the NYC food system.
Consultant | Environment and Government
Ernie Carpenter received his BA from San Francisco State and Master of Social Work at Berkeley in 1969. Ernie has lived in Sonoma County since 1969. He is a psychiatric social worker and an original Social Advocates for Youth staff. Ernie served on the Sonoma County Board of Supervisors 1981-1997 representing the West Sonoma County. He is a former Coastal Commissioner, Planning Commissioner, Supervisor and current muckraker. He has an ongoing interest in progressive drug policies and government and currently works as a consultant on environment and government.
Director of Lending | RSF Social Finance
Esther joined RSF in 2005 and became the Director of the Lending Program in 2007 to oversee the growth of the organization’s lending activities to social enterprises nationally. Esther is responsible for the strategic development of the Lending Program and the expansion of its offerings along the risk spectrum, and manages a six-member team.
Community Director | The Farmers Guild
From Community Garden in Brooklyn, NY to Cattle Ranch in Valley Ford, CA, Evan has spent the last few years emerged in the local food and farming movement--whether raising chickens or working to convene his fellow farmers around important issues. He now organizes the Farmers Guild, a growing network of agricultural communities around California that come together to share resources, information, and what it means to farm.
Co-Founder | The North Bay Institute of Green Technology
Evelina Molina has over a decade of experience as a leader, visionary and community organizer specializing in innovative workforce advocacy and program development for migrant economic/climate refugee communities. She is the 2009 recipient of the "Trailblazer Award" from the Leadership Institute for Ecology and the Economy, and is a 2007 Fellow of that institute.
Service Manager & Grocery Dept. Head | Bi-Rite Market
Hello All! I am the Service Mgr (think Asst. GM) and Dry Grocery DH at Bi-Rite Market in the Mission District of SF. After graduating from Presidio Graduate School in 2012 I jumped on board at Bi-Rite and have never looked back.
Director of Safety and Sustainability | Herman Miller, Inc
Gabe Wing is responsible for managing Herman Miller’s sustainability efforts, which include product design, environmental footprint reduction and safety. Mr. Wing has played an important role in developing Herman Miller’s environmental policies since he joined the company in 2001. Among his contributions is the integration of sustainable design principles into the company’s innovation processes.
Gary Abreim has worked as a business development consultant and CFO providing services in the areas of financial modeling & reporting, preparation of investment/loan packages, business planning and systems implementation, cash management, asset recovery and workouts. Prior to consulting, he was the CFO of an asset management company, merchant bank and SBIC. Mr. Abreim received an MBA from UCLA and his CPA with an international accounting firm.
Cofounder & CEO | Ditto Sustainable Brand Solutions
Gary is cofounder and CEO of GreenHeart Global, a product design company that engineers sustainable and recyclable products. Gary leads a very unique combination of award-winning designers, domestic and international operations veterans, devoted ecologists, and optimists who believe that the need for intelligent and sustainable product design is now.
Special Correspondent | North Bay Business Journal
With five decades of experience as a business writer, marketing and crisis management consultant, Gary Quackenbush has served as an corporate editorial staff supervisor for AT&T, as an executive vice president of General Cellular Corporation and its Media Services Division, as well as a vice president and general manager of several leading public relations and investor relations firms based in Silicon Valley and San Francisco. Gary has helped more than 150 organizations tell their stories, launch new products and manage corporate reputations.
Partner | CircadiaOne
Sustainable Enterprise Conference Adviser
Leadership Institute Fellow
Genevieve Taylor is Vice President at Global Genesis ( ), an organizational development consulting firm based in Sonoma County, CA where she is a trainer and facilitator. She is also a partner at CircadiaOne, a change management firm dedicated to guiding enterprises towards sustainability ( As a volunteer and social entrepreneur, she co-founded the annual Sustainable Enterprise Conference. She is proud to be a fellow of both Leadership Santa Rosa (Class XXI) and the Leadership Institute of Ecology & The Economy (2008).
Chief Executive Officer | Sonoma Clean Power
Mr. Geof Syphers is the Chief Executive Officer of Sonoma Clean Power, a position he has held since the program’s inception in 2013. Under his leadership, SCP now serves 450,000 people throughout Sonoma County with cleaner power at competitive rates. Prior to his current position, Mr. Syphers worked for 20 years as an energy consultant to utilities, public agencies and private companies. His work has spanned micro grid design, zero-carbon community design and energy efficiency program implementation. He served as the Chief Sustainability Officer for Codding Enterprises and was the founding Director of DNV’s Green Building Group.
Founder/Executive Director | Praxis Peace Institute
Georgia Kelly is the founder and director of Praxis Peace Institute, a non-profit peace education organization. She developed and leads annual seminars at the Mondragón Cooperatives in Spain and has written numerous articles about cooperatives. She also teaches workshops in conflict resolution. Her previous career was as a musician: harpist, composer, and recording artist.
President/CEO | Natural Logic, Inc.
Gil Friend, president & CEO of Natural Logic Inc, is a noted thought leader on sustainable business, with more than 37 years of experience and clients including Agilent Technologies, Coca-Cola, Dean Foods, Hewlett Packard, Levi Straus & Co, Nike and Sun MicroSystems. He is Adjunct Faculty at Presidio Graduate School, has written more than 100 articles, contributed chapters to several books, and is the author of The Truth About Green Business (FT Press) and the forthcoming Risk, Fiduciary Responsibility and the Laws of Nature. He holds an MS in Systems Ecology from Antioch University, a black belt in Aikido, and is a seasoned practitioner of "The Natural Step" sustainability management system.
Chief Sustainability Officer | City of Palo Alto
Gil Friend is Chief Sustainability Officer of the City of Palo Alto CA, and was founder, chair, and until December 2013 CEO of Natural Logic Inc. He is widely considered one of the founders of the sustainability movement, and was named an inaugural member of the Sustainability Hall of Fame—and one of the 10 most influential sustainability voices in the US.
General Manager | Sonoma County Water Agency
Mr. Davis, as the General Manager of the Sonoma County Water Agency, is responsible for management activities related to the Water Agency’s core functions of water delivery, wastewater management, flood protection, and environmental sustainability. An emerging focus of the Water Agency’s operations is the development of a secure, clean and renewable energy portfolio to insulate the region’s water supply from outside supply and price shocks, ensuring reliability. Currently, the Water Agency is working to expand their portfolio of renewables to offset their own energy use and to build an enterprise.
Editor, Made Local Magazine | Sonoma County GO LOCAL Cooperative
A writer and editor based in Sonoma County, Gretchen Giles is the editor of Made Local Magazine and a former editor of the North Bay Bohemian. She was awarded a 2009 NEA fellowship in Visual Arts Journalism.
Senior Vice President and CCO | Summit State Bank
In May 2008, Guy Dana became Summit State Bank's Chief Credit Officer. With over 30 years banking experience in the Bay Area, Mr. Dana has extensive knowledge in all aspects of credit operations and risk management. His efforts in commercial real estate and construction lending, commercial, and international banking consistently resulted in significant portfolio growth and sound credit quality. Mr. Dana previously held credit management positions at Greater Bay Bancorp, Westamerica Bank, Bank of the West, and Bank of America where he completed their management training.
Community Foods Advocate | Sonoma County
Helen Kwon is a community foods advocate and spiritual companion, partnering with grassroots and entrepreneurial efforts in Sonoma County to support local farms and increase access to healthy, sustainable food for all. She is a current fellow with the Leadership Institute for Ecology and the Economy, and seeks to increase economic opportunity, food security, and social equity by advancing creative ventures such as incubator farms in Sonoma County.
California State Assemblymember | 6th Assembly District
Elected to the Assembly in November 2006, Assembly Member Jared Huffman has quickly earned respect as a legislator who tackles complex public policy challenges, works tirelessly, and gets results – often by forging consensus on seemingly intractable issues. In his first two years, Huffman was among the state’s most prolific lawmakers, passing 28 pieces of legislation.
Vice President of Legal Affairs | Jamba Juice
Howie Miller is Vice President, Legal Affairs at Jamba Juice in Emeryville, CA, where he oversees the company’s legal department. Howie was in private practice as commercial litigator in San Francisco, CA before he joined Jamba Juice in 2014. Before law, Howie spent 20+ years as an intrepid entrepreneur, founding and running a number of companies with offices in the US and Europe. Howie has deep experience developing custom solutions for both his clients’ and for his own use in building thriving businesses. As an inventor, engineer, business person, and attorney, Howie's breadth of experience and knowledge is matched only by his creativity.
Director, Green Jobs Campaign | Ella Baker Center
Ian Kim works at the Ella Baker Center for Human Rights as Director of the Green-Collar Jobs Campaign. Ian is a co-convenor of Oakland Mayor Ron Dellum's Green Economy Task Force, and served as Vice-Chair of the Oakland Oil Independence by 2020 Task Force. Ian holds an MBA from the Yale School of Management.
Business Manager / Financial Secretary | International Brotherhood of Electrical Workers Local 551
Mr. Jack A. Buckhorn earned an Associate of Science degree from Santa Rosa Junior College. He currently serves as the Business Manager and Financial Secretary for the International Brotherhood of Electrical Workers Local Union 551. Mr. Buckhorn is also the President and Interim Executive Director of the North Bay Central Labor Council, AFL-CIO.
Vice Mayor | City of Rohnert Park
Jake Mackenzie has served over 20 years on the Rohnert Park City Council and has been Mayor four times. He chairs and serves on regional water, transportation, open space, sustainable growth and climate protection bodies.
Director of Operations | Indigenous
In his role as the Director of Operations at Indigenous, James Roberts manages an international supply chain that delivers fair trade and organic clothing to America's fashion industry. The Indigenous commitment to fair trade practice, knitting traditions and procurement of the finest natural fibers is unprecedented. James works with cooperatives to see that the supply chain, from fiber to fashion, reflects a commitment to sustainability and socially responsible actions.
Program Planning Analyst | Sonoma County Department of Health Services
Jana Hill works on food system and economic security efforts for the Department of Health Services and in alignment with Health Action’s 2020 Vision to make Sonoma County the healthiest county in California to live, work, and play. In this role, she helps support the Sonoma County Food System Alliance, its committees, and advances additional countywide policy approaches to create a healthy and viable food system for Sonoma County. Jana holds a Master of Public Health from the University of Michigan and a Bachelor of Science from Cal Poly, San Luis Obispo.
Organizational Development Manager | World Centric
Janae Lloyd is the Organizational Development Manager for World Centric, a social enterprise that exists to serve people and the planet. Prior to World Centric, she worked for many years in membership and marketing for food co-ops. Janae is passionate about equipping people and organizations with the tools they need to thrive.
Program Representative | Sonoma County Energy Independence Program
Jane Elias has been involved in energy efficiency, building science and renewable energy for over 12 years. In 2008, she started her own energy consulting business specializing in residential and multi-family buildings. Currently, Jane also works with the Sonoma County Energy Independence Program (SCEIP). Among her accomplishments, she developed and implemented the Tool Lending Library and the Energy Analysis Rebate Program.
Co-founder and Principal | DASH - Advisors to Innovative Food & Beverage
Janet is a co-founder and principal of DASH - Advisors to Innovative Food & Beverage ( and has been a successful entrepreneur and strategic advisor in the organic and natural products industries for over twenty five years. She began her career with BBDO-NYC as a Senior Account Supervisor and then went on to found a boutique marketing and design agency in Florida called Jeanette, Lawrence & John’s. Janet compliments her marketing expertise with exceptional organizational development skills and has worked with a variety of clients, including; Tazo Tea, Reed’s Ginger Brew, One Natural Experience and the Gerber Food Company.
Economist | Union of Concerned Scientists
Jasmin Ansar is an economist with the Climate program at the Union of Concerned Scientists. The focus of her work is designing and advocating for effective global warming policies with particular emphasis on proposals currently being reviewed in California and as part of the Western Climate Initiative. Dr. Ansarspent the next twenty years as an Economist and Strategic Planner in the Energy sector working on regulatory reform initiatives, energy efficiency and environmental policy. She is also a visiting Professor at the Lorry I. Lokey Graduate School of Business, Mills College, Oakland.
Founder | Four Lights Tiny House Company
I moved into my first tiny house sixteen years ago. I’ve been making beautiful, functional, little dwellings for other folks to live in ever since. In 1999 I published my first article about the merits of simple living and began speaking out against the legislated ban on small homes in the US. I believe people should be allowed to live as simply as they choose. Since the recent housing bust, bank bailouts, and subsequent economic downturn, there has been increasing demand for well-designed, affordable homes, and more sensible laws.
Founder/Chief Business Development Officer | California Community Lender Inc.
Jeff Kelly is an entrepreneur with a broad background in finance, business, energy management, and sustainable design. His professional career provided extensive exposure to the diverse and numerous challenges that small businesses face in their daily operations, especially when accessing financing and achieving sustainability. Due to his passion for sustainability and social impact, Jeff is one of three founding members at California Community Lender Inc.; a nonprofit lender that’s committed to being a true financial partner to communities and businesses that are underserved or in-need.
CEO | Working for Good
Jeff serves as CEO of Working for Good, and as a trustee, executive team member, and Director of Marketing & Business Development of Conscious Capitalism. He authored the award-winning book, Working for Good: Making a Difference While Making a Living and newly released It’s Just Good Business: The Emergence of Conscious Capitalism & the Practice of Working for Good.
Founder and CEO | New Leaf Paper
Jeff Mendelsohn founded New Leaf Paper with the mission of driving a fundamental shift toward sustainability in the paper industry. His product innovation and positive vision for the industry are making an impact. Since it was founded in 1998, New Leaf Paper has driven real change in the marketplace. Jeff’s interest in socially responsible business transcends the goals of New Leaf Paper, and he actively works to support the growth of the socially responsible business community.
Program Manager | Solar Sonoma County
Jenise Granvold is a Santa Rosa native committed to the field of renewable energy. A recent graduate from CSU East Bay, she was hired immediately after school as Program Manager for Solar Sonoma County. She holds a BS in Business Administration with concentrations in Corporate Management and Supply Chain Management from CSUEB, and spent a year studying Earth System Science at UC Merced.
Director of Real Estate Development | Habitat for Humanity of Sonoma County
Jennifer has worked in affordable housing finance and development for over 15 years. She has worked for developers of both residential and commercial real estate. She started her career in affordable housing while working for a low income housing tax credit syndication firm, PNC MultiFamily Capital, a division of PNC Bank. She has also worked as a consultant to municipalities performing asset management and loan underwriting for affordable housing loans. Prior to joining Habitat for Humanity of Sonoma County, she worked for a national developer of multifamily affordable housing projects.
CEO | Cutting Edge Capital
Jenny has over eighteen years of experience as an attorney for and creator of social enterprises. She is the CEO of Cutting Edge Capital, a consulting firm that helps social ventures raise capital in alignment with their goals and values. Jenny is also an attorney at Katovich & Kassan Law Group, a law firm that serves social enterprise. Her legal practice areas include small business start-up and financing, securities regulation, nonprofit law, and cooperatives.
President | Labcon
Jim Happ joined Labcon North America in 1992. Jim’s commitment to developing environmentally sensitive solutions, leads Labcon in the concept of engineering “eco-efficient” operations and environmentally friendly products. In 2011 Labcon received the Presidential “E” Award for U.S. Exporters. This is the highest recognition any U.S. entity may receive for making a “significant contribution to the expansion of U.S. exports.” Labcon currently manufactures four million pieces per day with 35% of the products being exported to 57 countries.
Programming and Grants Manager | Sonoma-Marin Area Rail Transit District
Joanne Parker currently works for Sonoma-Marin Area Rail Transit District. She has worked in the transit finance and funding industry around the Bay Area for nearly twenty years, including nearly ten years at BART and several years at Santa Rosa CityBus. Joanne believes public transit is a key component to creating a sustainable community.
Principal | Earthsite
Green MBA Alumnus
Joey Shepp is an Internet entrepreneur, professional speaker, and sustainability consultant. He is founder and principal of Earthsite, a digital media agency for sustainable brands. Joey holds a degree in Ecological Design from UC Santa Cruz, an MBA in Sustainable Enterprise from Dominican University of California and is a black belt in Aikido. He lives and works in the San Francisco Bay Area.
Founder and President | ViewCraft
John Garn has been "greening" Sonoma County for over 25 years. He is the developer of the Sonoma Green Business program, The Bay Area Green Business Program, a lead author of the Sustainable Winegrowing program and a founding Board Member of the Climate Protection Campaign.
President | Harrington Investments, Inc.
John Harrington is the President of Harrington Investments, Inc., a socially responsible investment advisory firm. He was the managing member of a social venture fund, Global Partners, LLC and is currently a partner of Community Commercial Ventures, LLC. Mr. Harrington has a BA degree from Sonoma State University and received his MA degree in Humanities from Dominican University completing his thesis entitled “The Morality of Materialistic Self-Interest, The Corporation and The State”.
Executive Director of Graduate and Executive Programs | Sonoma State University School of Business and Economics
John Stayton creates and grows innovative educational programs. He serves as Executive Director of Graduate and Executive Programs in Sonoma State’s School of Business and Economics, where he is responsible for MBA, Executive MBA, Wine MBA and Wine EMBA programs. Prior to joining SSU in 2013, John cofounded and directed the Green MBA and Venture Greenhouse at Dominican University.
CEO and Director | Sonoma Cool, Inc. (formerly PAX Streamline)
John is currently CEO of Sonoma Cool, Inc. (formerly PAX Streamline), a North Bay cleantech firm commercializing high-efficiency HVAC, cooling, and refrigeration solutions. The company’s Aqueous line of innovative liquid desiccant air conditioners significantly reduces the carbon footprint of commercial buildings.
Co-Founder | Marin Carbon Project
On the Nicasio Native Grass Ranch in Marin, Rancher John Wick manages molecules, microorganisms and raindrops at the watershed scale. He works with scientists to develop an informed understanding of the landscape that is replicable, scalable, and broadly applicable. His personal mission is to remove enough CO2 from the atmosphere through photosynthesis to get below 350 ppm. He believes that the production of food, fuel, fiber, and flora can all be net carbon beneficial, economically viable, socially equitable, and fun.
Journalist, Cyberentrepreneur and Community Organizer | Progressive Source Communications
Sebastopol-based Jonathan Greenberg is the founder of the grassroots campaign. He is an investigative financial journalist, Huffington Post political blogger, cyberentrepreneur, and CEO of Progressive Source Communications. The facilitator of the community group Progressive Sebastopol, Jonathan is also a father of two young children in local public schools, who have used Sonoma County’s libraries since they were toddlers
Partner | Hanson Bridgett LLP.
Jonathan S. Storper is a partner and chairs the Sustainable Business Practice Group at the law firm of Hanson Bridgett LLP, the founding B corp law firm. He was the co-chair of the legal working group that drafted and advocated for the law creating the benefit corporation in California which became effective in 2012. Mr. Storper is the recipient of a number of awards including being named a 2012 California Lawyer Attorney of the Year and California Super Lawyer.
Senior Project Manager | Optony Inc.
Jonathan Whelan is a Senior Project Manager at Optony Inc., a global solar consulting firm. Jonathan works with governmental and commercial clients across the solar project lifecycle, from feasibility assessments and procurement to project commissioning and performance tracking. Jonathan specializes in turning solar project concepts into fully-functioning generators of clean energy and increased cash flows for clients. He received his B.S. in Business Administration and Biology from Trinity University in San Antonio, Texas.
Director of Sustainability | Straus Family Creamery
Joseph has been the the Sustainability Director at Straus Family Creamery since 2016. He has an MBA in sustainable management and an MA in International Environmental Policy. He has worked in variety of fields including business consulting, climate policy, energy, humanitarian development, and most recently, food and agriculture. Joseph is a firm believer that true sustainability can only be achieved by a network of successful public-private partnerships and that business is the most important actor through which we can achieve a sustainable society.
Joseph F. Kennedy is a designer, builder, writer, artist and educator. Joseph is a co-editor of The Art of Natural Building (New Society 2002) and editor of Building Without Borders: Sustainable Construction for the Global Village (New Society 2004). He is co-developer of GreenQuest Vocational High School with Len Greenwood.
Managing Principal and Vice President | Transportation Choices for Sustainable Communities Research & Policy Institute
Dr. Kott has over thirty years of experience in urban and regional transportation planning including service as Chief Transportation Official for the City of Palo Alto. Dr. Kott teaches transportation and urban planning as an adjunct faculty member within both the Department of Urban and Regional Planning and the Mineta Transportation Institute at San Jose State University, as well as within the Stanford University Program on Urban Studies. He served as a Visiting Scholar at Stanford in academic year 2012-2013.
Executive Director | Ag Innovations Network
Joseph leads Ag Innovations Network, a non-governmental organization, focused on the sustainability of the food system. Ag Innovations Network convenes and facilitates multi-stakeholder efforts to improve the performance of the food system for producers, consumers, and participants in local, regional, and global food supply chains. As a trusted neutral facilitator, Joseph has led hundreds of critical dialogues between farmers, environmentalists, community leaders, workers, and consumers.
Owner | Frates Consulting
Jude, a 2009 graduate of Cal Poly San Luis Obispo with a degree in City and Regional Planning, started Frates Consulting in 2011. A resident of Sonoma County since 1987, Jude returned to his hometown after graduation to help his community. Along with assisting interested businesses Green Business Certification, Frates Consulting provides businesses with comprehensive audits of their waste, water energy uses, and operation’s, suggesting ways to improve the efficiency of those systems, and implements and monitors those improvements, with environmental concerns at the forefront of the improvements.
Principal | StoryKraft
Dr. Judith Ford serves in dual roles as Lecturer of Sustainable Strategy in the School of Business and Economics at Sonoma State University and Director of Bio-Regional Development for Sustainable North Bay. At the intersection of these roles, she leads the North Bay Forward Initiative focused on Systemic, Place-Based Planning for a Sustainable, Resilient Future.
President | Awake At Work
Green MBA Faculty
Julianne E. Maurseth, Ph.D., founded Awake at Work - a consulting firm since 1996 to organizations, teams and leaders committed to creating consciously ethical, healthy, effective and socially responsible work environments. She has over 20 years of management experience in various industries and non-profit organizations, and is an expert in organizational psychology, group dynamics and human behavior.
Director of Sustainability | Jackson Family Wines
Julien Gervreau is a Sonoma County, California native who has been involved in all aspects of the wine industry, from production and operations to marketing and sales. In his role as Director of Sustainability at Jackson Family Wines, Julien sets strategy for and oversees the day-to-day operation of JFW’s Sustainability Department, with focus areas that include water and energy efficiency, onsite renewable energy generation, GHG emissions reductions, and waste diversion. He is also responsible for communicating JFW’s commitment to sustainability in the marketplace through sales and distribution channels, as well as activating employee engagement.
Manager, Sales & Marketing | Gourmet Mushrooms Inc/Mycopia Mushrooms
Justin grew up in Sonoma County and attended Sonoma State University where he studied both International and Wine Business. He worked in the wine industry for a handful of years before becoming interested in foraging and left wine for the fascinating world of fungi where he joined the sales team at Gourmet Mushrooms in Sebastopol, CA. Justin has since taken the lead of the sales department and strives to spread awareness of the incredible and wide ranging benefits and potential of the fungal kingdom.
Sustainability Ambassador | Sonoma State Culinary Services
Justin Sullivan is a student of the Environmental Studies and Planning concentration at Sonoma State University who focuses his efforts on making a more sustainable Culinary Services. Over the past years he has worked as Culinary Service's Sustainability Ambassador, developing and maintaining Compost awareness programs, partnering with Sonoma Student Growers Cooperative to bring in local food and leading Culinary Services towards a greener future. He has partnered with other campus entities to encourage the use of composting school wide and hopes to see Culinary Services be completely compostable in the future.
Environmental Planner | Brelje & Race Counsulting Engineers
Justin conducts CEQA compliance and planning for water, wastewater and school projects at Brelje & Race. Justin has a BA in Anthropology and MA in Natural Resource Management and Environmental Planning from SFSU. Justin understands the effort required to plan, review, permit and implement infrastructure projects and the need for resilience in a changing climate.
Founder and Producer | SpaciousEconomy media
Kala is a filmmaker, entrepreneur, and founder of SpaciousEconomy media, a web video production company. In today's increasingly web-centric world, quality short video is the most valuable tool for marketing and advocacy. In 2013, Kala created the FarmShorts project to bolster competitive advantage for regional farmers and the sustainable ag sector. FarmShorts videos are creating an online visual landscape of sustainable agriculture, one farmer at a time.
CEO | CSRware, Inc.
Karen brings a passion to sustainability by developing innovative solutions to address global demand for shared natural resources. Her company, CSRware offers software to optimize & mitigate risk of resources like conflict minerals, energy, water, waste, transportation, raw materials, and GHG emissions. She is committed to the highest level of customer service by focusing exclusively on sustainable challenges and opportunities.
Founder & CEO | Foodie Crowd Funding - Foodie Tout
Karen has spent over 25 years working closely with small artisan purveyors, owning and operating independent restaurants, and working closely developing product lines for major retailers in food manufacturing, Karen realized the needs of small to mid-size food related businesses faced in acquiring capital to grow their business. She is the CEO/Founder of Foodie Crowd Funding launching in May, 2013.
President | Sonoma County Winegrowers
Karissa Kruse is President of the Sonoma County Winegrowers, a non-profit marketing and educational organization dedicated to the promotion and preservation of Sonoma County as one of the world’s premier grape growing regions. Karissa joined Sonoma County Winegrowers as Director of Marketing in September 2012 and was named President for the organization on May 1, 2013. She is the owner of a 25 acre parcel in Bennett Valley, with five acres planted to grapes and is partner in a small winery, Argot Wines.
Co-CEO | Beneficial State Bank
Kat is active in a variety of social business, public benefit and philanthropic ventures in the San Francisco Bay Area. Currently, she serves as CEO of Beneficial State Bank, a Community Development Financial Institution whose mission is to bring beneficial banking to low-income communities in an economically and environmentally sustainable manner. Beneficial State Bank is the result of a merger between OneCalifornia Bank, which Kat and her husband, Tom Steyer, founded in Oakland, CA, and ShoreBank Pacific, with offices in Oregon and Washington. Kat is also a Founding Director of TomKat Ranch Educational Foundation (TKREF) dedicated to sustainable food production through ranching, tours, research, and school lunch and garden programs. TKREF owns the social business LeftCoast GrassFed, which raises cattle in ways good for people and planet.
Director of Sustainability and Community Outreach | Jackson Family Wines
Katie is the second generation of Jacksons to oversee the family’s business. inheriting her parents’ passion for agriculture and the creation of fine wines. Katie’s sustainability roles include direction of projects related to water conservation in the working vineyard as well as production facilities, a VOC reduction pilot project in wine fermentation, and promoting the use of the Third-Party Certified Sustainable Agriculture programs as a means to achieve regulatory certainty. She participates in big-picture family discussions about ways to promote sustainable practices in the wine industry.
Residential Zero Waste Associate | San Francisco Department of the Environment
Keith Dews II has been with the San Francisco Department of the Environment for the past 5 years. During that time he has held several different positions from grassroots outreach staff to zero waste associate. Born and raised a stone’s throw from the Recology’s Tunnel Road Transfer station, as a kid he was an avid recycler. He would collect bottles and cans at family gatherings which spurred his interest in the environment. He is currently working on enforcement of the mandatory recycling and composting ordinance as it applies to multi-family buildings in San Francisco.
President/CEO | Sonoma County Tourism
President/CEO of Sonoma County Tourism Kenneth J. Fischang, Certified Hospitality Marketing Executive, Certified Meeting Professional and Certified Tourism Ambassador, believes the success of the hospitality industry can be boiled down to this: The power of many in one. That philosophy drives his leadership within Sonoma County Tourism, the hospitality industry, and local communities within Sonoma County. A strong example of the power of many in one is seen within the three organizations that share an office. Ken, Karissa Kruse, President of Sonoma County Winegrape Commission, and Jean Sessions, Interim Executive Director of Sonoma County Vintners, work together to create a consistent message that this region is a premier overnight wine and food destination with unique and diverse experiences.
Green Business Coordinator | Sonoma Green Business Program
Kevin Kumataka is the Coordinator for the Sonoma Green Business Program, a free program offered by the County that supports businesses implement environmental practices and certifies those businesses that meet all the required measures determined by the Bay Area Green Business Program.
VP, Residential Mortgage Manager | Exchange Bank
Kevin Smart is the Vice President, Residential Mortgage Manager for Exchange Bank. Kevin and Exchange Bank have been working since last October, creating new loan programs to assist in the rebuilding of our community.
Chairman & CEO | Serious Materials
Mr. Surace, a noted speaker and writer on climate change and the built environment, is on a mission to significantly reduce the use of fossil fuels and their effect on the environment. As CEO of Serious Materials, Kevin leads the company in its mission to reduce energy usage and CO2 generation of the world's largest contributor, our buildings.
Founder/managing partner | Breakaway Funding LLC
Kim Kaselionis, with more than 25 years of experience in the banking industry, founded Breakaway Funding in 2013. Leveraging the JOBS Act of 2012, the Breakaway Funding business model unites community constituents including investors, businesses and financial institutions to facilitate growth capital, which in turn creates viable communities, jobs and sustainable local economies. Prior to starting Breakaway, Kaselionis served as CEO/Chairman of Circle Bank for 16 years, leading it to 53 consecutive profitable quarters.
Director of Marketing | Clover Sonoma Farms, Inc.
Kristel Corson is a seasoned marketer with over 20 years experience in managing businesses for long-term growth and profitability while creating strong brand equity. She has expertise and passion for building lifestyle brands that create strong consumer connections through innovative new products, marketing programs and retail strategy. Kristel Corson joined Clover Sonoma in December 2015 as Director of Marketing to lead the company’s marketing and help prepare the brand for further growth. Recent efforts include a new name, new look, B-Corp certification and the creation of Clover Cares, the company’s platform to support its values and community giving.
Family Practice Physician Assistant and Pediatric Wellness Specialist | Petaluma Health Center
Kyla Ehrenreich is a physician assistant at the Petaluma Health Center who is passionate about wellness and preventive healthcare. She established and directs Petaluma Loves Active Youth (P.L.A.Y), a wellness program designed to prevent chronic illnesses among pediatric patients. She also implemented a wellness group for teenage girls that addresses a range of wellness topics.
Executive Director | OSC2
Lara Dickinson is a natural products industry executive and also executive director of OSC2, A Northern California and national community of sustainable business leaders driving positive impact on our industry and our environment. OSC2 is working toward a model for an Organic and Sustainable Community through a number of sustainability collaboratives: Climate Collaborative, Compostable Packaging Collaborative, Supply Chain and Operations Marketing Working Groups and the OSC2 Natural Products University.
Founder | One Earth Enterprise, LLC
Larry grew up in a farming family in Arkansas that had a strong commitment to land stewardship and conservation. This deeply ingrained value has guided his work and career. In 1986, with funding from Hands Across America, he engaged the city of Little Rock, Arkansas to create a "Strategic Plan to End Hunger and Homelessness in 10 years." The Hunger Project then asked him to lead their People-to-people Initiative, a project to generate the conversation for "Taking care of our own in the United States." This led to working in England and Kenya to implement environmentally sustainable technologies in the industrial development process.
Vice President | Solar Works
Laura Goldman is co-owner of Solar Works, retired college faculty, board member of West County Health Centers, health educator, Spanish interpreter, translator and teacher, and international consultant. As a Fellow of the Leadership Institute for Ecology and the Economy, Laura produced Being the Change Radio, interviewing local leaders transforming our economy. Laura is also a radio host and proponent of all things local.
Deputy Director | Regional Climate Protection Authority
Lauren manages programs on behalf of Sonoma County jurisdictions and agency partners, including climate action planning, energy efficiency and renewable energy, clean transportation, and community engagement. She has a decade of experience in planning and implementing climate and energy programs on behalf of local and state government and bringing diverse stakeholders together around large and technical planning efforts.
Program Specialist | County of Sonoma - General Services, Energy and Sustainability Division
Lauren works for the County of Sonoma, Energy and Sustainability Division. She primarily works with businesses to implement practices that will reduce greenhouse gas emissions, conserve water, prevent pollution and divert waste. She graduated from Regis University, in Denver Co. She graduated in 2015 with a B.A. in Environmental Studies and a B.A. in Peace and Justice Studies.
Green Academy Teacher & Coordinator | Montgomery High School
Leadership Institute Fellow
Len Greenwood is a 25-year veteran high school teacher. He is Founder and Coordinator of the Montgomery High School Green Academy Program, which led to him winning the 2010 Sustainable Individual Award from the Leadership Institute for Ecology and Economy. With Joseph Kennedy he is currently developing GreenQuest Vocational High School. Len is a 2010 Leadership Institute Fellow, as well as a teacher, farmer, writer, professional photographer, surfer and diver.
Co-chair | Compost Coalition of Sonoma County
Leslie Lukacs is a sustainable materials management specialist at SCS Engineers and has over 18 years experience providing sound environmental and zero waste consulting services for the private and public sectors. Leslie serves on the Board of Directors of the Zero Waste International Alliance and is an advisor to Zero Waste USA and California Resource Recovery Association.
Operations Manager | Clear Blue Commercial
Lilly has spent the last five years as the office manager, property administrator, assistant property manager, operations manager and agent for CBRE, Green Key Commercial and now, Clear Blue Commercial. Lilly is active in the water conservation movement through commercial turf conversions. Along with the support of an enthusiastic team of partners, Lilly has successfully coordinated four lawn transformation projects within Redwood Business Park totaling approximately 94,000 ± SF, saving 2,350,000 gallons of water annually by the end of 2015. Lilly is a 2015 Fellow of the Leadership Institute for the Ecology and the Economy’s Leadership for a Sustainable Future program.
Sonoma County Food System Alliance Coordinator | Ag Innovations Network
Lisa serves as the dedicated Coordinator to the Sonoma County Food System Alliance, a multi-stakeholder collaborative convened in partnership by Ag Innovations Network and the County of Sonoma. Her background includes representing Members of the CA State Legislature throughout the North Bay, and serving as analyst, case manager and public advocate on behalf of numerous constituencies and public organizations.
Executive Director | Pepperwood Foundation
Lisa has over 25 years experience applying her technical, policy, and fundraising expertise to the design and implementation of ecological restoration, research and education programs. She completed her graduate studies at UC Berkeley as a NASA Earth Systems Research Fellow in 2000 and now focuses her research on relationships between watershed health and biodiversity. She is the co-chair of the Terrestrial Biodiversity Climate Change Collaborative (TBC3), a Gordon and Betty Moore Foundation Bay Area climate adaptation research initiative.
Energy and Sustainability Manager | Sonoma County
Liz Yager’s goal is to facilitate and track green house gas emission reductions in the County while collaborating with other agencies and organizations on regional climate initiatives. These responsibilities include managing the innovative Sonoma County Energy Independence Program (SCEIP). Her education includes a Bachelor of Science degree and postgraduate study in biomedical engineering, electronics, and program management. Recent certifications are centered on sustainability: building performance, Home Energy Rating Systems and photovoltaic installation.
COO | The Ratto Group
Lou Ratto has over 20 years' experience in refuse and recycling, and serves as Chief Operating Officer for the Ratto Group of Companies. Additionally, he serves on the Board if Directors for First Community Bank. A Sonoma County native, he is dedicated to the economic vitality and sustaining the environmental health of our region.
Executive Director | Global Student Embassy
As Executive Director of Global Student Embassy, Lucas is an optimist, activist and social entrepreneur who believes in problem solving based education. With support from GSE's team Lucas works to develop community leaders through action oriented environmental education.
Director of Operations & Development | Community Action Partnership of Sonoma County
Lucy Hernandez is Director of Operations & Development at Community Action Partnership of Sonoma County where she manages a team and Administers Programs for Community Economic Development, Community Engagement and School Readiness including CAP’s Youth connections charter school and Youth Entrepreneurial Program.
Academic Dean | Presidio Graduate School
Maggie teaches economics courses at Presidio. She holds an M.S. in Environmental Policy from the University of Michigan and a PhD from the Energy & Resources Group at the University of California, Berkeley. A cum laude graduate of Williams College in Environmental Studies, she has worked for Environmental Defense, The Conservation Strategy Fund and, most recently, Redefining Progress where her research looked at the distributional impacts of energy use and energy policy. Her dissertation work examined the relationship between urban air pollution, economic growth and democracy.

Founder/CEO | Altruvistas
Malía Everette, CEO of Altruvistas promotes in-depth experiential education and socially responsible travel as an alternative to the type of "sun and fun" tourism that often results in cultural homogenization and does little to benefit local communities and host economies. After two decades in the industry, in 2013, she founded Altruvistas,as a tour company and foundation to promote transformational philanthropy and social responsibility in the travel industry.
Executive Director | Public Banking Institute
Marc Armstrong is a business development and communications consultant. Having worked for IBM Finance with both BofA and Wells Fargo Wholesale Banking Divisions as primary customers, Marc is very familiar with the operational requirements for wholesale banks, Marc became interested in the topic of monetary reform and public banking after reading Ellen Brown's book, "Web of Debt." and after designing peer-to-peer mutual credit software designed for a mobile platform. Marc has an MBA from the Anderson School of Business at UCLA.
Founder | Essential Knowledge for Transition
Marco came to the US as a Fulbright scholar in mathematics and economics at the University of California in Berkeley. After a stint in the financial industry, Marco worked as visual artist on a full-time basis for 5 years and obtained a MFA focusing on the intersection between public art and ecology. Marco is currently developing Essential Knowledge for Transition – a curriculum for engaged citizens to understand the money and banking system, the economic system and the financial system and how we need to transform them.
Certified Educator | California Hispanic Chambers of Commerce
Marcos J. Suarez is the immediate Past-President of the Hispanic Chamber of Commerce Sonoma County(11',12'). Currently he serves on the Economic Development Board, Sonoma County. Marcos J. Suarez is a program specialist with the California Hispanic Chambers of Commerce and is a certified educator in Covered California for the Small Business Health Options Program(SHOP).
Hydrogeologist | Sonoma County Water Agency
Mr. Trotta is a hydrogeologist for the Sonoma County Water Agency. The primary focus of his work involves leading feasibility studies for enhanced groundwater recharge projects and managing groundwater monitoring programs and technical studies in support of collaborative groundwater management activities. His role also includes investigating the interaction and exchange of surface water and groundwater associated with the Water Agency’s riverbank filtration system along the Russian River. He is a California Professional Geologist and Certified Hydrogeologist and received his Bachelor of Science degree in Geology with an emphasis in Hydrologic Science from the University of California at Davis.
One Planet Schools Representative | Bioregional
Marika graduated from the University of St Andrews in Scotland with an MA in education for sustainable development. She co-created Schools of Sustainability and cycled across the United Kingdom and California running workshops with students to learn from them about sustainability and how they were being prepared for a rapidly changing future.
Founding Executive Director | Bay Area Green Tours (BAGT)
Marissa LaMagna began Bay Area Green Tours (BAGT), in Berkeley, California in 2008, initially as a project of The San Francisco Green Festival. It has grown into an educational organization showcasing local green models focused on creating a positive and sustainable future. Her passion for teaching morphed into Bay Area field trips for people of all ages from around the world.
Codding Entrepreneur in Residence | Sonoma State University
Mark Nelson was named Sonoma State Universities Codding Entrepreneur in Residence (EIR) in February 2013. Working with faculty, students, and community members, Mark’s charter is to develop and deliver on a number of campus wide entrepreneurial initiatives. Prior to accepting this appointment, Mark founded and established an entrepreneurial capital, advisory and consulting firm (The Mark Nelson Group) in 2009, engaging and serving entrepreneurial clients throughout California.
President | Taylor Maid Farms, Inc.
Mark Inman started Taylor Maid Farms in 1993 based on a passion for remarkable coffee and the belief that business can be environmentally and socially progressive while remaining profitable. For over sixteen years, Mark has been a leading voice in the specialty coffee industry for issues concerning sustainable agriculture, environmental stewardship, green entrepreneurship and social justice.
Councilmember | City of Cotati
Mark has served on the Cotati Council since 2009, providing leadership in sustainability on several regional boards including the Regional Climate Protection Authority and Sonoma Clean Power. His long term objectives include: growing a stronger tax base while protecting small-town character, advocating sustainable water and land use policies, and protecting and guiding Cotati as it moves into the future.
President | The Praxis Group
Mark Westwind is a passionate community organizer. He is currently an advisor for Sustainable Contra Costa and President of Earth Team, an East Bay youth organization. Over the last 40 years, he founded/co-founded over a dozen community organizations. Professionally, Mark is a business and technology consultant with over 20 years experience working with start-up entrepreneurs and business incubators. He co-authored "What Makes Silicon Valley Tick?", a highly praised analysis of the Silicon Valley's innovation ecosystem, with the late Dr. Tapan Munroe (former Chief Economist for PG&E). Mark is a Cradle to Cradle Certified™ Catalyst and One Planet Living Integrator. In October 2016, Mark produced the first Sustainable Enterprise Conference in Contra Costa County.
President & Owner | Soiland Management Co
Marlene Soiland is a graduate of Cal Poly in San Luis Obispo. In the mid 1980’s, she became Office Manager and soon became Chief Financial Officer of Soiland Co., Inc. She serves on the Sonoma County Innovation Council, Co-Chair of the Economic Climate Action Committee and Sonoma County Alliance, Chair of Environmental Committee.
Founder | The Sustainable Leadership Institute
Sustainable Enterprise Conference Adviser
Mary O’Connor is the founder of The Institute for Social Entrepreneurship and The Ecstatic Entrepreneur. She is an expert in helping mission-driven businesses achieve revenue goals in a short period of time. A national public speaker, Mary speaks on Client Attraction, Marketing, and Social Entrepreneurship. She is a frequent guest lecturer in the at Sonoma State and holds a masters in Organization Development.
Sr. Advisor & Consultant | Social Impact Business, Government and Non-Profits
Maureen is an advisor, thought leader, strategist and consultant to social impact businesses, government initiatives, organizations and foundations in the non-profit and for profit arenas. Prior to becoming an independent consultant, Maureen served for 3 years as the President and CEO of Goodwill SF- Marin- San Mateo, a leading social enterprise transforming people’s lives through the power of work. She serves on the Board of Directors of the Marin Community Foundation, The Agricultural Institute of Marin, The Youth Leadership Institute and the Center for Volunteer and Nonprofit Leadership. In the Fall of 2015, Maureen was named as one the Most Influential Women in Business in the Bay Area.
Director, Produce Category Leadership | Blue Apron
Meg Burritt, Director of Produce Category Leadership at Blue Apron, the country's leading meal kit delivery company. Meg is a graduate of Presidio Graduate School ('10) and Stanford University ('03). She lives in Sacramento, CA.
Assistant Professor of Economics | Sonoma State University
Dr. Hanauer's research addresses the socioeconomic and environmental impacts of environmental policy. He employs extensive use of geographic information systems (GIS), quasi-experimental and experimental design to elucidate policy impacts. Dr. Hanauer's research has been published in journals such as The Proceedings of the National Academy of Sciences and Environmental and Resource Economics
Professor of Biology | Sonoma State University
Michael's research group in the Department of Biology at Sonoma State University studies a diverse array of environmental microbes with respect to their associations with plants and wastewater-treatment applications. Currently they are working with the Biological Systems Unit at the Okinawa Institute of Science and Technology to develop sustainable systems for concomitant bioremediation and bioenergy production.
Bilingual Health Educator | Northern California Center for Well-Being
Michelle Escobar-McGarry has been with the Northern California Center for Well-Being for ten years as a Tobacco Educator and Project Lead for programs funded by the California Tobacco Control Program. Michelle coordinates the Smoke-Free Babies Program of Sonoma County and acts as the current Chairperson for the Coalition for a Tobacco Free Sonoma County. Michelle has worked in the addiction field for over 10 years and as a certified American Lung Association Cessation Specialist. She also has taught workshops on Healthy Homes, an indoor air quality program . Her commitment to a tobacco free Sonoma County makes her an invaluable member of the prevention community.
Vice President | Ygrene Energy Fund
Mike Lemyre is an accomplished marketing and business development executive with nearly twenty years of experience in the financial services and insurance industries. Over the past four years he has been at the forefront of developing Property Assessed Clean Energy (PACE) financing programs with Ygrene Energy Fund, a market leader in this field. A specialty debt product for energy-related project finance, PACE enables residential and commercial property owners to finance energy efficiency, renewable generation and water conservation projects.
District Supervisor | Sonoma County 4th District
Mike is a third generation Sonoma County resident. His family farmed prunes and grapes in the Alexander Valley for nearly a half century. Mike attended the Santa Rosa Junior College, graduated from Sonoma State University and received his masters from the University of San Francisco. Elected to the Healdsburg City Council in 2004, Mike was the City of Healdsburg’s youngest Mayor and was instrumental in creating one of the most successful local economies and stable municipal budgets in our region.
President | Liberty Valley Doors Inc.
Mike Pastryk is the president of Liberty Valley Doors Inc. a Cotati custom wood stile & rail door manufacturer. Liberty Valley Doors is committed to accelerating the transition to sustainable building, energy, and economic practices. They believe sustainability is the ethical choice.
Mike is a co-founder and CEO of Corigin and aims to improve the economics and environmental impacts of farming with low-cost biosustainable solutions made from biocarbon waste. Mike served 6 years as CEO of Picarro, a company that forever changed atmospheric measurements. He’s served as a senior executive in a $billion scientific instrument company, but is an entrepreneur at heart.
Founder | M. Landman Communications & Consulting
Miriam Landman is an experienced sustainability advisor, writer, and editor. She is the founder of M. Landman Communications & Consulting. She also publishes the blog and is a regular contributor to Formerly, Miriam was senior associate with Simon & Associates Green Building Consultants and she was a producer and reporter for public radio’s Living on Earth program.
Co-Founder + Storyteller | TrimTab Media
Green MBA Alumnus
Mischa is a Co-Founder of TrimTab Media, a creative video agency that creates integrated social video campaigns for sustainable brands to help them tell their stories and connect with their customers and supporters more effectively. Follow him on Twitter at @trimtabmedia and @mischahedges
General Manager & Director of Marketing | Quivira Vineyards & Winery
Nancy earned a Bachelor of Arts degree in government from Hamilton College and a Master of Arts degree in international relations from The Fletcher School at Tufts University. She lent her many marketing talents to such well-known brands as Chalk Hill Estate Vineyards & Winery, Perrier Jouët and Kendall-Jackson. In 2008, Nancy joined Quivira Vineyards & Winery as general manager and director of marketing.
President & CEO | KRCB-TV and KRCB-FM
Nancy Dobbs graduated from Sonoma State University in 1976 with a degree in political science. Since that time she has been actively involved with public media and health care policy. Currently Dobbs is the President and CEO of KRCB Television and Radio. Dobbs served as a health planner for the Northbay Health Systems Agency, where she assimilated and analyzed health care data for Sonoma, Solano and Napa Counties. She is a Gubernatorial Appointee to the Board of the Office of Statewide Health Planning and Development and Supervisorial Appointee to Board of Trustees, Community Hospital, Sonoma County.
Founder | has grown to become one of the web's leading sources of news and ideas on how business can be used to make the world a better place. Prior to TriplePundit Nick worked for Mother Jones magazine, successfully re-launching the magazine's online presence. He worked for, managing the technical side of the publication for 3 years and has also been an active consultant for individuals and companies entering the world of micro-publishing. He earned his stripes working for Gawker Media and Moreover Technologies in the early days of blogging.
CEO | CropMobster
Nick Papadopoulos is CEO and Co-Founder of CropMobster, which he and his partners launched to help communities transform and crowdsource food waste and surplus into “win-win” community value. Nick spent over a decade as a serial entrepreneur and collaboration expert supporting regional policy initiatives, stakeholder engagement processes and corporate business projects, often teaming with leading organizations such as the Consensus Building Institute (CBI), Collaborative Consulting and others.
President & CEO | Whole Health Marketing
Sustainable Enterprise Conference Adviser
Green MBA Alumnus
Green MBA Faculty
Nils-Michael is currently President and CEO of Whole Health Marketing, a marketing consultancy for triple-bottom line brands. Clients include Numi Organic Tea, Woodstock Farms, Zulka, Lisa’s Organics, and Good Earth Natural Foods. He received a greenMBA from Dominican University of California, which focuses on the total enterprise and its requirement to adopt sustainable business practices. Prior to that he received a Bachelor of Science degree in Marketing (Advertising minor) from San Francisco State University.
Sustainability Planner | County of Marin
Omar Peña is a Sustainability Planner with the County of Marin Community Development Agency’s Sustainability Team. He works on a variety of sustainability programs and initiatives including the County's green building program, Energy Watch Partnership, and climate protection program.
Principal | 108 Technologies
Sustainable Enterprise Conference Steering Committee
In his role as the Executive Director of the Sustainable Enterprise Conference Oren Wool coordinates the production of the annual event. He works with local community leaders to provide a program that emphasizes sustainable opportunities for prosperity and resilience in the North Bay. Oren is one of the founders of this annual event and is gratified for the growing awareness of sustainability and support for the conference. Beyond the conference, Oren is a contractor in the natural products industry. Recent clients include organizations focused on food safety, organic agriculture, herbal supplements, fair trade, biodiversity and healthy lifestyles.
Sustainable Technology Program at Mendocino College | Mendocino College/Consultant
Orion developed and now coordinates the Sustainable Technology program at Mendocino College where he also teaches business, sustainability, and clean technology courses. Previously he served as the Director of Collaboration and Outreach at the Solar Living Institute. Orion holds a BA in Environmental Studies from Oberlin College, is a graduate of the International Honors Program in Global Ecology, and holds an MBA in Sustainable Enterprise from Dominican University of California.
Assistant Director | Sonoma County Department of Human Services
Oscar works for the Sonoma County Department of Human Services. Prior to joining the County, Oscar served as the Executive Director of the Community Action Partnership of Sonoma County, one of the largest community benefit organizations in Northern California. Oscar has dedicated himself to establishing strong and positive ties between the county's low wealth neighborhoods, public entities and the business community in order to raise awareness about the growing education, health and income disparities that exist in our communities. He is equally committed to finding solutions that get at the root cause of poverty.
President | Friends of Sustainable Tourism International
Pamela Lanier is the author of 20 travel titles and textbooks in 130 editions and the founder of Bed and Breakfasts, Inns, and Guest Houses International (over 8,000 lodging members) and the network. Deeply committed to furthering ecotourism and sustainable travel, Pamela has increased her involvement in ecotourism and sustainable travel, leading presentations at the World Conservation Congress in Honolulu, World Wilderness Congress in Salamanca, Spain, World Travel Market, London, and World Parks Congress, Sydney, amongst one-hundred and thirty conference presentations worldwide. She is a National Geographic Geo Ambassador, is a member of IUCN’s World Commission on Protected Areas (WCPA). She is the co-founder of, a one-stop resource for ecotravel news, lodgings, and more, to help you have fun and travel green! Her latest titles include Marketing Essentials for Independent Lodgings and The Good Company: Sustainability in Hospitality, Tourism, and Wine.
Special Environmental Advisor | California
Leadership Institute Fellow
Panama Bartholomy was recently the Deputy Director of the CEC’s Efficiency and Renewables Division. He spent four years as an advisor for Chairmen Douglas and Pfannenstiel, where he led efforts on their behalf on the American Reinvestment and Recovery Act, clean energy workforce development, land use, renewable energy, and green building for the Division of the State Architect where he started and then ran the Sustainable Schools program. He serves on the City of Sacramento Planning Commission and the County of Sacramento Environmental Commission, and is the president and board member of the Northern California Chapter of the United States Green Building Council.
Founder and Director | DirectionFive Health
Patty is a Certified Natural Chef with a Master’s Degree in Holistic Nutrition. She was founder and director of the Patty James Cooking School and Nutrition Center, the first certified organic cooking school and nutrition center in the country. Patty is a frequent guest speaker in public and private schools and has participated in TV and radio interviews across America promoting health. She is also the co-author of the popular healthy eating book, “More Vegetables, Please”.
Director of Sustainability | Sonoma State University
Paul Draper is Director of Sustainability at Sonoma State University and also Professor of Theatre Arts, He chaired the Department of Theatre Arts & Dance from 2005-2012. Previously he was resident director with the Guthrie Theater, Minneapolis and taught at the Universities of Tennessee and Minnesota. Draper holds a MFA from Columbia University (NY) and a BS from Northwestern University.
Chief Executive Officer & Co-Founder | PulpWorks, Inc.
PulpWorks is the capstone in a 35-year career in supply chain management for Paul. Earlier, he held leadership positions in procurement, manufacturing, and logistics in ventures ranging from start-up to Fortune 100. In 2008, Paul founded and continues to lead the San Francisco Bay Area Green Supply Chain Forum – the first such assembly of supply chain executives anywhere. He has authored many papers and presentations on supply chain sustainability and currently lectures on this timely topic in the MBA Program at San Francisco State University and Golden Gate University. He is an Industrial Engineering graduate of the New Jersey Institute of Technology and holds a Ph.D. in Mathematics from Boston University.
Director of Sustainability | Join Us Making Progress
Paulette Loubet is a graduating senior at Sonoma State and will be receiving her degree in Biology with a concentration in Zoology and a minor in Environmental Studies. She hopes to go into field work and combine her passion for nature with scientific research to aid in wildlife conservation efforts. Currently she is the Director of Sustainability for JUMP at SSU, President of the Biology club, volunteers at a local wildlife rescue as well as holding another job and being a full time student.
Principal | Common Sense Design
A graduate in architecture of the Massachusetts Institute of Technology, Pete has been deeply engaged in the world of design and building for the last twenty-seven years: 4 years as a licensed general building contractor doing hands-on design-build and the last 19 as a licensed architect increasingly immersed in the world of Green Building and natural building.
Group leader, Marin chapter | Citizens' Climate Lobby
Emergency physician now leading Citizens' Climate Lobby Marin chapter, working for a revenue neutral fully refunded carbon price. He authored the winning 2014 MIT Climate CoLab contest for a US Carbon Price, The Little Engine that Could: Carbon Fee and Dividend. Dr. Joseph attended Columbia College, majoring in biology, and The University of Michigan Medical School, earning board certification in Internal Medicine. After a 35 year career as an emergency physician, he has retired to devote himself fully to the climate emergency.
Master Brewer | Bear Republic Brewing Company
Peter fell in love with craft beer in the late 1980s while attending Lewis & Clark College in Portland. Upon graduation he promptly followed his calling and brewed for Full Sail from 1993 to 1995. With many beer related stops along the way (Salt Lake City, Healdsburg, Guerneville, and Calistoga) he eventually landed as Master Brewer for Bear Republic’s production brewery in Cloverdale, California. He serves on the Sustainability Subcommittee for the Brewers Association.
Renewable Energy Consultant
Peter's Goal: To serve in the field of renewable energy – creating, enhancing, and managing organizational systems that result in improved profitability and positive growth for managers and employees. Peter has over 27 years of experience in management, information systems, and process engineering with a focus on organizational efficiency, cost savings, and profitability. Peter owns and operates PAR Consulting, focusing on Solar Photovoltaic and Energy Efficiency for home or business, and Business Management, Sales and Marketing, and Information Technology for small and mid-size companies.
Founder | Agricultural Acts
Peter Ruddock is a sustainable food advocate and small business consultant, who is working toward creating a more sustainable world, by changing the way we interact with our environment and with each other.
Vice President of Technical Systems and Sustainability | Webcor
His career focus has been in the California marketplace with extensive experience in the design, application, sales, installation and service of HVAC, plumbing, electrical, fire protection, data and related systems. Most recently he served as the Chairman of the San Francisco Mayor's Task Force on Green Buildings which focused on recommendations for private sector green building requirements.
Sustainability Consultant | Blu Skye Consulting
Pic’s decade of experience in the environmental sector allows him to recognize emerging sustainability trends, research and evaluate needs in the marketplace, and implement innovative strategies to align the organization’s environmental principles with market potential. He assists clients in research and development of sustainability and environmental programs.
Co-founder | Bioregional One Planet Living
Pooran is a social entrepreneur and green real estate developer. He co-founded environmental organization, Bioregional, which has created an international network of companies and communities adopting the One Planet Living framework. He heads up the One Planet Communities program working with real estate developers around the world to create the world's greenest neighborhoods, which include SOMO,being developed by Codding Enterprises in Sonoma County.
Program Director | Zero Waste USA
Ms. Sinnott is the owner of Micro Services Plus (MS+), an environmental consultancy committed to the principles of sustainability. Established in 1983, MS+ specializes in innovative, cutting edge projects designed to serve as models for others. MS+ also provides research, data management, programming and project services to US and European agencies including USEPA, City of San Francisco, StopWaste.Org, WASTE (Holland), UN Habitat (Kenya) and USAID (Bulgaria) as well as other consulting firms.
School of Business and Economics | Sonoma State University
Sustainable Enterprise Conference Steering Committee
Robert Girling is a Professor in the School of Business and Economics at Sonoma State University. He received his Ph. D. from Stanford University and has taught and consulted in 20 different countries. He has also taught at the Federal University of Bahia, the Federal University of Minas Gerais in Brazil, the University of the West Indies and American University in Washington D.C. He has consulted with the World Bank, USAID, the United Nations, and the International Center for Research on Women.
Founding Director | Lilypad Homes
Rachel Ginis is a LEED accredited designer and general contractor in California concentrated her efforts to create more sustainable housing practices, responding to changing social patterns, climate change, and resource limitations. She has distinguished herself as an effective advocate for sustainability issues at the local, state and federal level. Rachel’s most recent endeavor is starting Lilypad Homes, a nonprofit organization that facilitates the development of second units and is working to pass AB-2406 to create more affordable infill housing.
Professor Emerita | Sonoma State University
SSU Professor Emerita Rashmi Singh, and United Nations Association Sonoma County Chapter co-President (with Prof. Elaine Wellin), is an immigrant from India. After living decades in the Bay Area, she is truly bi-cultural. She provides the global purpose of (the universal) UN Climate Change Goals, and the local work that is needed, to save our planet for all.
Director of the Wine Business Institute | Sonoma State University
Ray Johnson is the Director of the Wine Business Institute at Sonoma State, the first university in the United States to offer a BS in Wine Business in 1998 and the first to offer a Wine MBA in 2008. Since 1998 Ray has been teaching in the areas of sensory evaluation and wine business. His next book, The Sensory Evaluation of Wine, an Introduction, will be published by UC Press in 2015.
Principal | Regenesis
Sustainable Enterprise Conference Adviser
Raymond Lucchesi RA, LEED AP is a Principal at Regenesis, whose work is partnering people and their place to regenerate ecosystems and the human spirit. Ray has 40 years of experience in the built environment as an architect and planner practicing regenerative development, sustainable and integrated design, biomimicry and interpretive planning. As an architect, Ray has been involved in several projects obtaining LEED Certification, including the Springs Preserve and Desert Living Center and Garden, which produced seven LEED Platinum buildings. Ray graduated from Arizona State University with an emphasis in arid-region ecosystems and passive-design. He also planned and led the development of the University of Nevada, Las Vegas School of Architecture, was the Founding Director, and on the faculty for 25 years.
Greener Choice Coordinator | Friedman's Home Improvement
Rebecca is currently serving as the Greener Choice Coordinator for Friedman's Home Improvement. Her mission is to help build a more sustainable future for local communities. As founder of North Bay WaterWorks Consulting, she has worked with the Sonoma County Water Agency on natural resource management. Rebecca has staffed the Business Environmental Alliance and the Business Water Project and holds a B.A. in Political Science from the University of California, Irvine and a Green Building Professional Certificate from Sonoma State University.
Director of Marketing | Redwood Hill Farm & Creamery
Rich is the Director of Marketing for Redwoodhill Farm & Creamery, a family-owned producer of cultured dairy products and cheese located in Sebastopol. Prior to joining Redwood Hill in early 2014, Rich served as Vice President of Sales & Marketing at Straus Family Creamery for 6 years. He received his undergraduate degree and MBA from Saint Mary’s College.
Founder & CEO | Sunspeed Enterprises
Richard Sachen Jr. founded Sunspeed Enterprises after completing the 2012 California Program for Entrepreneurship at the University of Santa Clara. This is Richard's second startup and he also has a project, materials and operations management background in tech. industries including semiconductor equipment, medical equipment, aerospace, and electronics. He is a graduate of the University of Santa Clara's MBA program and Cal Poly, San Luis Obispo's Construction Management program.
Founder and Board Chair | The Leadership Institute for Ecology and the Economy
Leadership Institute Fellow
Rick Theis is the recipient of Models and Mentors Award from the Sonoma County Community Foundation in 2005 and the first Sonoma County Conservation Action Community Activist Award in 2002. He is the founder and board chair of the Leadership Institute for Ecology and the Economy. Prior to this he served as executive director of the Sonoma County Grape Growers Association; as public relations director for the wine division of The Coca-Cola Company; as a public relations manager for Wine Institute; and as a television producer for the University of Minnesota. He also serves as a trustee of Sonoma Academy and on the Executive Committee of the Accountable Development Coalition.
Professor and Chair of Economics | Sonoma State University
Robert Eyler is Professor and Chair of Economics at Sonoma State University. He is the director of the Center for Regional Economic Analysis at Sonoma State University and has worked on multiple regional studies for Sonoma, Napa, Marin, and Mendocino counties. Dr. Eyler also currently acts as the interim CEO of the Marin Economic Forum.
Director, Commercial Sales | SolarCraft
Robert Gould has been in the solar industry for over 9 years developing, designing and supervising the installation of commercial and residential solar systems. He now is focused exclusively on developing and managing SolarCraft’s commercial solar efforts. He has over 20 years working in sales, marketing, product development and organization development in green and socially-responsible businesses. He was a President of GreenLight Solar and Director at Charles Schwab, and holds an M.A. in Sustainable Management.
Business Coach | Ryan Business Design
Roberta supports business owners who are passionate about their work but unsure how to maneuver the complexities of business. With compassion, practicality and decades of experience, her mission to help you trust what you feel called to do and design a realistic plan to make it real.
Ecological Handprints |
Rocky Rohwedder, Ph.D. is Professor Emeritus and former Chair of the Department of Environmental Studies and Planning at Sonoma State University, located in northern California. In the past few years Dr. Rohwedder has taught and researched in over forty countries all over the world. For more than thirty years he has been a university professor of environmental science as well as an international consultant and keynote speaker.
Partner | Lift Economy
Ryan Honeyman is an impact consultant and author of The B Corp Handbook: How to Use Business as a Force for Good (Berrett-Koehler Publishers, October 2014). Ryan helps companies like Ben & Jerry’s, King Arthur Flour, Method, Klean Kanteen, and Nutiva grow their business while enhancing their social and environmental performance. Ryan holds a B.A. from the University of California, Santa Cruz and a M.Sc. from the London School of Economics and Political Science.
Faculty in Culinary Management | Art Institute of California
Sustainable Enterprise Conference Master of Ceremonies
Leadership Institute Fellow
Ryn Longmaid is a faculty member in the Culinary Management Program at the Art Institute of California, San Francisco and a teaching team member in Strategy and Managerial Marketing at Presidio Graduate School. She is a former member of the Sustainable Enterprise Conference advisory board and a fellow and former board member of the Leadership Institute for Ecology and the Economy. Ryn holds an MBA in Sustainable Business Management from Presidio Graduate School and lives in West Sonoma County with her husband and their two daughters.
President | Sonoma Cannabis Company
Sam Edwards is the founder of the Sonoma Cannabis Company and the all natural brand cannabis brand AYA. Born and raised on the Sonoma Coast, Sam Edwards can think of no place he would rather be living and working. In 2010, He graduated from Purdue University with a degree in engineering and returned home to work as a project manager in a civil engineering firm in the heart of wine country. While working alongside the wine industry he learned the legal ins and outs of use permitting as well as appellations. Sam has been cultivating in several appellations of Sonoma County and passionately extracting cannabis from those areas since 2011. Sam chose to pursue his passion full time in 2014 and jumped headfirst into the cannabis industry with a focus on intellectual property and brand management.
Sustainability Project Manager | Paladin Law Group
Green MBA Alumnus
Sarah Isabel Parriott is the Sustainability Project Manager in Paladin Law Group's Sustainability Practice Group. Ms. Parriott has 10 years of International Business experience, including 3 years as principal of Sustainable Emergence, a boutique sustainability management consultancy in San Francisco. In California, she has worked with the cities and counties of San Mateo, San Francisco, Santa Cruz, and Napa on the strategic implementation of climate action planning, and the integration of greenhouse gas reduction strategies into sustainable community plans.
Managing Director | Pasadera Capital
Scott is a corporate finance consultant with over 20 years experience as a venture capital manager. He has managed corporate acquisition programs for public and private companies and has served on numerous private company and non-profit boards. Scott was a founding organizer of Slow Money Texas and is a regional leader for Slow Money Northern California.
CEO and Co-founder | Indigenous Designs Corporation
Scott is CEO and co-founder of Indigenous Designs Corporation, a premium organic apparel brand and producer of hand-crafted fair trade clothing. Scott oversees organizational / financial planning for the company and is responsible for directing the company’s identity. He specializes in sourcing organic and fair trade production. Scott is an ardent advocate for the positive power of business to benefit people and the planet and he is a pioneer in fair trade, organics, environmental practices and the sustainability movement.
Instigator | Sebastopol Village Building Convergence
Sebastian’s passion for making the world a better place led him to the country’s “Greenest City”, Portland, OR. Where he spent years working with the City Repair Project, often simultaneously managing 20 -30 community building projects for the Village Building Convergence (VBC). He recently moved back to Sebastopol and is part of group bringing a VBC to Sebastopol!
Sustainability Coach | REV Sustainability
Sharmila Singh is a sustainability consultant and educator with expertise in business development, sustainable product design and social entrepreneurship. She is currently a Sustainability Coach for REV, facilitating peer learning cohorts of Bay Area businesses with the end result of developing actionable sustainability plans. Sharmila serves on the board for Bay Area Green Tours, a non-profit providing sustainability education to youth and professionals by introducing them to local organizations with innovative solutions. She is also on the board for Youth SEED, an Oakland non-profit supporting young innovators who traditionally face barriers to economic opportunities in developing community-led social enterprises.
Cheesemaker & Chef | The Epicurean Connection
Sheana Davis, cheesemaker, culinary educator, and owner of the The Epicurean Connection in Sonoma, California, has enthusiastically supported the artisan and farmstead cheese movement for more than 20 years.
Assistant Program Coordinator | Sonoma County's Energy Independence Program
Sheila Berger is the Assistant Program Coordinator for the County of Sonoma’s Energy Independence Program (SCEIP). Her responsibilities at SCEIP include program and project management, data tracking and reporting, and educating residents of Sonoma County about resources for energy efficiency and renewable energy property improvements. Sheila is a graduate of Princeton University (BS, Geology) and the University of Washington (M.Ed., Secondary Education).
Faculty | Sonoma State University
Sheryl is currently a lecturer on entrepreneurship at Sonoma State University. In 2007, Sheryl co-founded Plum, Inc. (formally Nest Collective) a healthy food company nourishing kids from the high chair to the lunch box. As CEO from 2007-2011, Sheryl led Plum to become an industry leader and game-changing company with national distribution. After growing to about $100MM in revenue in only four years, we successfully sold Plum in May 2013 to the Campbell Soup Company.
District Supervisor | Sonoma County 3rd District
Supervisor Zane has over 25 years of experience working in health and human services as a family therapist, minister, hospital chaplain, special education educator, and inner city social worker. She holds a master of arts (M.A.) degree in theology from Chicago Trinity Divinity School and an M.A. in family counseling from Sonoma State University.
Director of Partnerships | YouthTruth
A third-generation educator, Sonya Heisters’ love for education is in her DNA. She’s worked in education for nearly 15 years, and currently serves as the Director of Partnerships for the national nonprofit, YouthTruth. Prior roles include serving as a Director at Presidio Graduate School, Director of University Tutoring, in Seattle, and Site Director of a K–5 program in rural CA. Sonya graduated from Lesley University in Cambridge, MA with degrees in English and Non-Profit Management. She completed her student teaching practicum at Cambridge Rindge and Latin High School, and resides in sunny Berkeley, CA with her partner and two-year- old.
Interim Vice President for Adminitration & Finance / CFO | Sonoma State University
Stan Nosek accepted an invitation from Dr. Sakaki to come out retirement and serve as the Interim VP for Administration & Finance. Stan brings with him nearly 40 years of experience working in Higher Education and retired from UC Davis as the Vice Chancellor for Administration.
Chief Operating Officer | BPE-USA
Steffen Kuehr is Chief Operating Officer at BPE-USA in Santa Rosa, a family owned cut & sew manufacturing business founded by his father-in-law 25 years ago. After working in the mobile Internet & mobile telecommunications sector across Germany, the UK, Austria and the US for more than 10 years, Steffen joined BPE-USA as Chief Operating Officer in 2010.
Founder & CEO | TekTailor, Inc. / Sonoma-USA
Steffen Kuehr is Founder and CEO of Santa Rosa based TekTailor, Inc., a Benefit Corporation dedicated to creating sustainable textile and apparel manufacturing jobs in Sonoma County. Under the new consumer brand "Sonoma-USA" TekTailor creates unique and purposeful products from materials diverted from local landfills.
President & General Manager | Infineon Raceway
Steve Page joined Infineon Raceway as President and General Manager in 1991 after 11 years working in marketing and special events for baseball’s Oakland Athletics where, among other responsibilities, he served as coordinator for the 1987 MLB All-Star Game. Before entering the sports arena, he spent several years on Capitol Hill as press secretary for U.S. Congressman Leon Panetta. He is a graduate of the University of California at Berkeley. Page was the principal advocate for Infineon Raceway’s $100 million modernization project, which has transformed the facility into one of the premier motor racing venues in the country.
Independent Architecture & Planning Professional | Ibis
Steven Sheldon is an architect, general building contractor and developer who has been making a "green" impact in Sonoma County for the last 30 years. The core principals from which Steven evolves his sustainable and environmentally sound designs include: energy efficiency and conservation of resources; economy of space while creating a sense of spaciousness; utilization of natural light; healthy indoor air quality and the seamless integration of buildings with their surrounding landscape. All of this in pursuit of a nurturing environment to learn, work and live within.
Founder | USEPEA
Sudeep is founder of USEPEA, a California based design firm, enabling manufacturers to innovate and transcend environmental regulations. Sudeep is a chemical engineer with 25 years of combined experience in the business, academic, nonprofit, government and industrial environments. This work has spanned the design of advanced materials such as aerogels and biomimetic coatings; certification standards; social entrepreneur software tools; public health policies; beautiful communities and slow tech.
Partner | CircadiaOne
Green MBA Alumnus
Green MBA Faculty
Susan is an experienced sustainability consultant and teaches about the latest sustainable business practices in the Green MBA at Dominican University of California. She is founder of Sustainable Progress Consulting and partner in a new consulting firm, CircadiaOne, devoted to guiding enterprise change to sustainability. She was an engineer and manager at HP and Agilent Technologies for 20 years.
Senior Global Program Manager | Autodesk
As Senior Global Program Manager at Autodesk, Susan Gladwin is responsible for building and leading Autodesk’s clean tech program and industry strategy. With a passion for innovation and sustainable design, Gladwin aims to help the clean sector scale and succeed by managing Autodesk’s partnerships with clean tech companies and stakeholders in North America, Europe and Asia. Gladwin also tracks the sector’s sustainability “best practices”, with the goal of helping make “clean” tech synonymous with “green” tech.
Chair, First District Supervisor | Board of Supervisors, Sonoma County
Supervisor Gorin represents the First District, which is eastern Sonoma County. She is currently Chair of the Board of Supervisors. Ms. Gorin graduated from Sonoma State University in 1991, cum laude, with a degree in Political Science and Economics. In 1996 was elected to the Santa Rosa School Board and was later elected and served as a six-year city Santa Rosa council member and two years as Mayor.
Principal | HOPP2 Strategies
Susan Hopp has worked directly with over 50 organizations, many in Sonoma County, to help them formalize their sustainability strategy and execute sustainability initiatives. Her mission is to continuously prove sustainable practices and values are just sound business and organizational strategy. An alum of Presidio Graduate School of Sustainable Management, Susan co-teaches an MBA class, "Implementation of Sustainable Practices".
Development and Events Manager | Daily Acts
Susan is deeply devoted to ecology, smart design, and sustainable technologies. Working with Daily Acts in a variety of crucial roles since 2007, she is currently the Development and Events Manager for the organization. Susan works diligently to further this movement of inspired, just, and resilient communities while nurturing her homestead passions including beekeeping, fermenting, food preservation, greywater, and nurturing food forests and human relationships. She holds a Masters of Humanities and Leadership in Culture, Ecology, and Sustainable Community.
Co-Director | North Bay Organizing Project
Susan, a community organizer, is Co-Director and founding Executive Director of the North Bay Organizing Project. NBOP's mission is to unite people to build leadership and grassroots power for social, economic, racial and environmental justice.
Executive Director | Sonoma County Transportation Authority, Regional Climate Protection Authority
Suzanne Smith joined the Sonoma County Transportation Authority (SCTA) in October 1997 as the Executive Director. The SCTA is the countywide transportation agency responsible for coordinating regional, state and federal funding and administering Measure M, the local ¼ cent transportation sales tax. The focus of the RCPA is to coordinate local activities, secure grants and strategically plan local efforts to reduce GHG emissions from all sectors.
Executive Director | Leadership Institute for Ecology and the Economy
Sustainable Enterprise Conference Adviser
Leadership Institute Fellow
Tanya Narath is the Executive Director, CEO and a Fellow of the Leadership Institute for Ecology and the Economy. She is a member of the Sonoma County GoLocal Cooperative Board of Directors and the City of Santa Rosa’s Community Advisory Board. She holds a bachelor’s degree in electrical engineering from the University of New Mexico, an MBA from the University of Texas at Austin, and an Executive Certificate from Dominican University’s Green your MBA Program.
Head of Marketing | Sonic
Tara Sharp is a senior marketing executive with 15+ years’ experience in leading and managing multi-channel businesses, branding, e-commerce, CRM, product development, sales and strategy with P&L responsibility. She has a passion for innovative and disruptive technological approaches to evangelizing and driving product adoption. Seasoned general manager with a track record of recruiting and developing high performance teams who work well in cross-functional and matrixed organizations.
Administrative Analyst | City of Santa Rosa
Tasha Wright works for the City of Santa Rosa as part of the Environmental Project Development team in the Utilities Department. She is currently coordinating many of the city’s solar installation projects, as well as managing two DOE Solar America Cities (SAC) grants focused on energy efficiency, water conservation and solar deployment in the community. She also serves on the Advisory Committee of Solar Sonoma County, and on various environmental committees, including the City’s Environmental Committee, the Utilities Department Steering Committee (Environmental sub-committee), and the Utilities Outreach Committee.
Executive Director | Sonoma County Growers Alliance
Tawnie Logan is the Executive Director of the Sonoma County Growers Alliance, helping cultivators and industry professionals understand their rights and responsibilities with respect to changes in California law. For 15 years, she has advocated for organic and sustainable agricultural practices within the cannabis industry and is committed to expanding education and implementation of best management practices for the environment and end user. Tawnie is a strong champion and community liaison for cultivators, cannabis operators, patients and the environment. Learn more about SCGA at
Associate Principal, Director of Sustainability | Guttmann & Blaevoet Consulting Engineers
Ted has dedicated his career and life to sustainability through conscious building design strategies, codes and standards development, and community education. Ted has been working with the California Energy Commission, Investor Owned Utilities from the Compliance Improvement Advisory Group for the last three years and was recently elected to serve on the LEED Energy & Atmosphere Technical Advisory Group for the US Green Building Council. He leads a passionate team committed to help his clients make informed decisions about energy efficiency options, Zero Net Energy design, and carbon reduction strategies. Ted has modeled over 2000 projects over the last seventeen years, ranging from single family housing to 2 million square foot commercial buildings.
Energy & Building Performance Modeling Manager | Guttmann & Blaevoet
A specialist in his field, Ted has provided energy analysis for a wide range of occupancies such as office, retail, industrial, hospital, laboratory, and industrial facilities. He is currently a part-time lecturer at Sonoma State University teaching “ENSP 437 Computer aided applications in Energy Management & Design” and the “ENSP 430 Energy Forum”. With a diverse background in construction, project management, energy efficiency applications, and sustainability, Ted understands key success factors to integrated building design.
Co-managing Member | Sustaining Technologies and GoLocal Coop
Sustainable Enterprise Conference Adviser
Terry Garrett has been the co-managing member of Sonoma County GO LOCAL and Sustaining Technologies since 2009. He also serves as a member of the Sonoma County Food System Alliance and as a board member of Sonoma County Economic Development Board and also on its Cannabis Task Force. Prior to his work in local economic development, he published local newsweekly newspapers and magazines, and developed marketing programs for local retailers and restaurants. Currently he is co-publisher of the local food industry magazine, Made Local. Later this fall he with Sustaining Technologies will be launching CRED Magazine and CREDx, an online community exchange for the cannabis sector.
Professor | University of Michigan
Thomas Princen is the author of The Logic of Sufficiency (2005), Treading Softly: Paths to Ecological Order (2010) and co-editor of Confronting Consumption (2002), The Localization Reader: Adapting to the Coming Downshift (2012) and Ending the Fossil Fuel Era (2015) all published by MIT Press. He teaches social and ecological sustainability at the University of Michigan with recent fellowships at the universities of Munich and Muenster.
President | Kenwood Energy
Tim Holmes is a Professional Engineer, with thirty years of experience in energy efficiency, renewable energy, distributed generation and greenhouse gas management. Mr. Holmes has worked with virtually every energy industry customer segment including utilities, state government, county government, city government, Real Estate Investment Trusts, schools, hospitals, wineries, hotels, industrial complexes, and agricultural facilities.
Vice President and General Manager | Oliver's Market
Tom Scott is the Vice President, General Manager of Oliver's Markets, which locally own and operate three supermarkets in Sonoma County. A thirty year Sonoma County resident, Tom received his MBA at Sonoma State University in 2005.
CEO | Oliver's Market
Tom Scott is the CEO of Oliver's Markets, which owns and operates three supermarkets in Sonoma County, California. Oliver's focuses on food produced in Sonoma County and features high quality perishables, and a wide assortment of natural and conventional groceries. Tom received his MBA from Sonoma State University in 2005.
Co-Director | Sonoma Student Growers Cooperative
As a student of Anthropology at Sonoma State University, Tomio Endo is passionate about the nature of cultivating and understanding a culture of sustainability in a university context. Serving as co-director of Sonoma Student Growers Cooperative, he coordinates a student-run cooperative dedicated to providing farming opportunities in partnership with local landowners.
Market/Economic Strategy and Strategic Foresight | Consultant
Tracey advises business and public leaders on technology-driven economic change. Better understanding how markets, the economy, technology and personal preferences are transforming offers a glimpse into potential paths to success in the future. Topics of expertise include: the on-demand economy, innovation hubs and cross-border partnerships, new tech-enabled business models, structural economic change, the digital economy, energy transition, novel application of technology in the developing world, and regional economic strategy. Combining well-honed analytical skills, creativity and contextual understanding, Tracey’s work yields new understanding about persistent issues and emerging opportunities.
Co-founder | Daily Acts Organization
Trathen Heckman is the co-founder of Daily Acts Organization, Board President of Transition U.S. and a front yard farmer. Trathen educates and works with engaged citizens and leaders to provide innovative solutions, which harness the power of nature and inspired action to build leadership and local self-reliance. This ranges from installing community food forests to dozens of greywater systems and planting hundreds of gardens in a weekend through the 350 Home and Garden Challenge. He lives in the Petaluma River Watershed where he grows food, medicine and wonder while working to compost apathy and lack. (,
President & CEO | New Resource Bank
President and CEO Vince Siciliano leads New Resource Bank in serving a network of values-driven companies and organizations transforming the banking industry into an agent of positive social, environmental and financial change. Headquartered in San Francisco, the bank is dedicated to advancing sustainability through every aspect of its operations from the loans it makes to its commitment to using deposits for good. As a founding member of the Global Alliance for Banking on Values, New Resource Bank champions a community of values to transform banking and create a better world.
Soil Scientist | Sonoma Compost Company
Will Bakx started composting in 1982. In 1993 he started the Sonoma County yard debris composting program, converting 1,500,000 tons of organics from the landfill into high quality mulch and compost. He is the adjunct compost instructor at the SRJC and the co-founder and board member of the California Organic Recycling Council and the California Compost Coalition.
Dean and Executive Director | The Food Business School
Will Rosenzweig is Dean and Executive Director of The Food Business School at The Culinary Institute of America. He is also managing partner of Physic Ventures, the first venture capital firm dedicated to investing in health, well-being and sustainable living. In 2010, Will was honored by several Nobel Laureates with the Oslo Business for Peace Award, "the highest distinction given to a businessperson for outstanding accomplishments in the area of ethical business."
President and CEO | Presidio Graduate School
A renowned social entrepreneur, educator and attorney, Bill is the President and CEO of the Presidio Graduate School, where he is also the Richard M. Gray Fellow in Sustainability Practice. Among the world’s first and leading sustainability graduate schools, Presidio offers MBA, MPA, Dual Degree and Executive Certificate programs in Sustainable Management. Bill’s work covers an expansive terrain, from sustainable business to social innovation, urban planning to economic development, green design to global warming. He's lectured and consulted around the world on the ideas and innovations guiding us to a just and prosperous future.
Renewable Energy Implementation Manager | Climate Protection Campaign
Leadership Institute Fellow
Woody Hastings is the Renewable Energy Implementation Manager for the Climate Protection Campaign. Mr. Hastings has twenty-five years of experience in the environmental and energy arenas in the non-profit, governmental, and private sectors. He holds a degree in Environmental Studies from San Francisco State University and is a 2012 Fellow of the Leadership Institute for Ecology and the Economy.
Department of Philosophy | Sonoma State University
Leadership Institute Fellow
Zeno Swijtink teaches philosophy at Sonoma State University. He is a Leader of the Slow Food Russian River and the convener of the SSU Sustainability Work Group. In the Netherlands his ancestors have been bakers and farmers for seven generations. He represents Slow Food Russian River on the Policy Committee of the Sonoma County Food System Alliance. He received his PhD from Stanford.