Keynote and Plenary

Building An Economy Worthy of Our Affection

11:20 AM - 12:15 PM
Main Hall
This discussion explores a disruptively novel solution to several wickedly complex problems facing us as citizens: the cruel gap in material well-being between the rich and poor; degradation and destruction of ecosystems and habitats; our inability to effectively address and reverse climate change impacts; and the continuing inability of the sustainability “movement” to consistently shift the mainstream economy. A New, Regenerative Economy can be forged from innovative use of a well-known but poorly understood and gravely under-utilized business model: the Cooperative. This traverse of Cooperatives will consider the potential for the Cooperative model to transform the material economy from one that is predominantly desperate, predatory, rapacious, and destructive. Envision instead an economy driven by; trust, not greed, well-being, not exclusively financial gain, community, not consumption and long-term vibrancy and resilience, rather than brittleness and short term growth.

One Planet Living

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0815
Main Hall
Pooran Desai, Co-founder, Bioregional One Planet Living speaks about ecovillage projects around the world.
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Ecological Handprints: Lifting Humanity While Lowering Our Footprint

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Ecological Handprint
0845
Main Hall
As a paradigm, the Ecological Handprint reframes the notion of sustainability. It expands on the Footprint by bringing together the interrelated goals of planetary and human well-being. This presentation will focus on ecologically-sound models for combating poverty in the arenas of lighting, water, and cooking. With photographs from the Ecological Handprints interactive eBook, this presentation offers practical solutions for turning the UN Sustainable Development Goals into daily reality.

Investing for the World We Want

8:30 - 9:15 AM
Main Hall
Marco, a former insider of the financial industry, reveals the inner workings of the financial system and tells the story of his personal journey from conventional finance to local investing. Marco will show how four new trends are reshaping the future of investing and how we can align our investments with our deepest values and aspirations to bring about a more just and sustainable society.
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One Planet California

0815
Main Hall
Can we harness the science of carbon footprinting and planetary boundaries to enable Californians to live happy, healthy and abundant lives within the environmental limits of our one planet? Can we align social, environmental and financial capital to unleash transformation at a rate required to avoid catastrophic outcomes in our lifetimes?
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The Making of a CropMobster: Reflections Along The Sustainable Enterprise Journey

Nick will inspire with his tale of the journey of starting CropMobster.
0815
Main Hall
From their start as wild-eyed innovators hustling to achieve that magic mix of support, resources, traction and luck that all start-ups struggle to find, in one year CropMobster has established its footing, and this venture is starting to grow. CropMobster has been featured in TIME Magazine, at the Commonwealth Club, and has been honored with numerous awards. Nick will inspire with his tale of the journey of starting CropMobster.
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AB 963 - Environmental Preference in Purchasing

Existing law governs contracting between state agencies and private contractors, and sets forth requirements for the procurement of materials, supplies, equipment, and services, and the acquisition of information technology goods and services by state agencies. This bill would require a bidder’s record of environmentally preferable purchasing, as defined, to be a factor in awarding a contract under a request for proposal, as specified.

Growing Community Power: A New Source Of Prosperity

Geof Syphers: Growing Community Power: A New Source Of Prosperity - Sonoma Clean Power
8:30 - 9:15 AM
Main Hall
Sonoma Clean Power is empowering our local communities to direct their future and choose the cleaner source of electricity they want. Starting with 30% cleaner power at a lower price is great. But the possibilities for what happens next are even more exciting, with ideas like creating an endowment using the output of solar power to generate long-term funding for local charities, or building a network of electric car charging stations using local geothermal power to run our cars. Where SCP goes next is up to you. Come and weigh in on what kind of future you want.
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Conscious Capitalism & Working for Good: Foundations for Innovation & Sustainability

Through stories, conversation and active practice, Jeff brings the idea of Conscious Capitalism to life and illuminates its power to create more resilient, sustainable and healthy businesses, and to elevate humanity. Jeff will also engage participants with the practical skills of Working for Good, to expand their awareness and enhance their functioning at work. Participants will leave with a deeper understanding of the philosophy and framework of Conscious Capitalism, and its implications for themselves, their teams and their businesses, and with practical tools they can apply in their work, on Monday!
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The Future of Teaching Sustainability in Higher Education

The field of sustainable development is a rapidly evolving multidisciplinary set of ideas that provides context for re-framing all human activities, from community planning, to our interaction with the natural environment, to small scale and system level reform of financial markets, to the ways that businesses earn their social license to operate. Presidio Graduate School President and CEO, and its Interim Dean of the Faculty, will discuss the implications of this evolution, and the future opportunities, to reassess and transform the way that sustainable development is taught in institutions of higher education.

California Legislation for a Sustainable Future

Jared Huffman
Assemblymember Jared Huffman will report on current legislation including; AB 42 - State Parks Funding: Provides authority for the Department of Parks & Recreation to enter into operating agreements with nonprofit organizations in order to avoid or minimize state park closures and AB 361 Called "Benefit Corporations," these businesses would operate under a broadened definition of fiduciary duty that allows business leaders, shareholders, and employees to include environmental stewardship and community development as part of their companies' mission - people, planet, and profit.

PULP NON-FICTION: CHANGING THE PAPER INDUSTRY

Jeff Mendelsohn
With the mission of leading a shift toward sustainability in the paper industry, one of the most commodified and resource intensive industries in the world, New Leaf Paper was founded in 1998. The strategy was to educate all stakeholders with a positive vision, and follow it up with environmentally-leading product innovation. As a result, New Leaf Paper has experienced remarkable success. New Leaf’s founder, Jeff Mendelsohn, will share the secrets to the company’s successes and the challenges along the way. These lessons and insights will inform your efforts to create a healthier, happier, and more sustainable world through your work.
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Sustainability and Equity from a Scientific Vantage Point

This presentation will discuss sustainability and equity from a scientific vantage point, exploring how a physical, systemic perspective of energy flows informs ideas of resource allocation. What, specifically, are the constraints on “sustainable growth,” and what are the implications for how present and future civilizations share what we have? The best outcomes for any members of society, wealthy or poor, will be attainable only by way of a sober and realistic view of sustainability.

8:20 Keynote: Why Green is Good for California Business

The growing trend in the US market is to become environmentally conscientious, as companies respond to consumer interest in environmental issues and consumers demand more environmentally friendly products and services. Assembly member Jared Huffman will talk about why going green is good for business in terms of the ecological, social and economic benefits. Central to his talk will be AB32 legislation and other current and forthcoming legislation – its potential for giving California businesses a chance to lead a change in the way we conduct business, the way we innovate and design products, and the way we think about the role of business in society. This session will give a public sector perspective on private sector opportunities.

1:00 pm Keynote: Opportunities in the Green Market – Even in a Downturned Economy

The phrase “socially responsible investing (SRI)”and “sustainability” have become quite the norm in the investment world. But what does it mean to be socially responsible or sustainable? John Harrington, one of the early pioneers of SRI, will address these issues. Even with the recent downturn in the markets, investment opportunities abound in clean technologies, alternative energy, and sustainable small businesses. Learn what is available and changing in the private sector to create more dynamic and sustainable global and local economies.

4:30 Keynote: Creating Business Value Through Sustainability: The Wal-Mart Journey

Pic Walker, environmental advocate and sustainability consultant, will tell the story of the journey the world's largest retailer is on to make itself more sustainable. Beginning with gaining senior executive alignment and building a strategy from the grassroots to developing Sustainable Value Networks and driving implementation, Walker will highlight significant steps taken to shift the mindset of Wal-mart from obligation to opportunity. He will discuss the progress Wal-mart has made on its sustainability goals and barriers to meeting those goals. Looking into the future, as the journey continues to unfold, Walker will touch on Wal-mart's integration, expansion, and the implications for suppliers, customers, employees and -- someday soon, China.

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