Vision and Changing an Industry

This session will feature a hosted dialogue between representatives of two successful companies engaged in sustainable business practices within the construction industry. It will provide a penetrating insight into how their corporate vision of sustainability is changing the essence and operations of their businesses, and the impact it is having on their industry. Through a casual, focused conversation, critical issues such as the challenges of driving eco-initiatives within and beyond the company, addressing social equity, engaging uncertain or unconvinced stakeholders, and allocating resources will be explored. One company, Serious Materials, is relatively new and has its roots in sustainable business, the other, Webcor Builders, is an established company that has learned the art and skill of sustainable construction, with such notable projects such as building the LEED Platinum California Academy of Sciences in San Francisco.

Moderator
Terry Taylor - Global Genesis

Panel
Kevin Surace, CEO, Serious Materials
Phillip Micheal Williams, VP, Webcor Builders