Jeff Mendelsohn

Jeff Mendelsohn founded New Leaf Paper with the mission of driving a fundamental shift toward sustainability in the paper industry.  His product innovation and positive vision for the industry are making an impact.   Since it was founded in 1998, New Leaf Paper has driven real change in the marketplace.  Jeff’s interest in socially responsible business transcends the goals of New Leaf Paper, and he actively works to support the growth of the socially responsible business community. Jeff has extensive relationships with other green business leaders and actively participates in the evolution of the green business community through membership in Business for Social Responsibility, Social Venture Network, Business Alliance for Local Living Economies, and, most recently, as a founding signatory of B-Corporation.

Jeff studied international relations at Cornell University (Class of 1989). His research into international capital flows and the Latin American debt crisis led him to understand the power of business and the imperative to harness that power toward positive ends. He is the recipient of numerous awards from both mainstream and socially responsible business communities for his efforts. Jeff actively enjoys the natural world he works to protect, as a surfer, rock climber, and outdoors enthusiast.

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Founder and CEO